Opel Increases Global Sales by a Strong 15% in 2023

• High proportion of electric vehicles: Sales increase of 22% for electric vehicles
• Internationalisation strategy working: 62% increase outside of Europe
• Considerable light commercial vehicle growth: Sales up by 26% 
• Strong growth in the C-segment: Astra and Grandland sales up by 57% 

Opel grew significantly in 2023 with a sales increase of 15%. This is the highest percentage growth rate in more than 20 years. Global sales were up to around 670,000 vehicles giving the German manufacturer its highest registration numbers in four years.

Opel closed 2023 with a market share of around 5.3% on its home market of Germany. In the UK, Vauxhall recorded a market share of six percent. Opel is also very successful in Turkey with a market share of six percent.

“We can look back on a very strong year in 2023. Opel has grown considerably. We have made significant gains, particularly in electric vehicles, across the C-segment and light commercial vehicles. We were also able to significantly expand our international business. This is clear evidence that our strategy is working,” said Opel CEO Florian Huettl.

High proportion of electric vehicles: Sales increase of  22% for electric vehicles

Battery Electric Vehicles (BEVs) were extremely well received by customers. Around 90,000 BEVs sold represent a significant increase of 22 percent compared to previous year. This impressively demonstrates success of Opel’s electrification offensive.

Internationalisation strategy working: 62% increase outside of Europe

Opel grew strongly outside of EU 29 markets last year and increased sales by around 62% to a total of 101,000 vehicles. This corresponds to 15% of the brand’s total sales.

Considerable light commercial vehicle growth: Sales up by 26%

In total, Opel and Vauxhall were able to sell 125,000 light commercial vehicles worldwide, which corresponds to an increase of 26% compared to 2022. Brands secured a leading position among electric vans with around 17,000 units of Combo Electric, Vivaro Electric and Movano Electric sold on the European market (EU 29).

Strong growth in C-segment: Opel Astra and Grandland sales up by 57%

Opel also continued to grow in the highly competitive C-segment. Astra was able to double its European sales (EU 29) in 2023 with all drive versions. Overall, Opel recorded significant growth worldwide in the C‑segment. Compared to the previous year, the brand sold around 57% more units of Astra and Grandland.

Opel Corsa and Mokka continue to be successful across Europe

Corsa once again proved to be a bestseller last year. In company's two largest markets, Germany and  United Kingdom, it was most popular choice in B-segment. In Greece, Opel Corsa was even the best-selling car overall in country. In addition to leading way in Germany and United Kingdom, the Corsa Electric took second place in registration statistics in its segment in Italy, Netherlands, Portugal and Austria. Mokka Electric was most popular B-SUV in United Kingdom and finished second in Germany, Spain, Poland and Belgium.

Opel leads B-SUV segment in September in Poland

• 6.4 percent Opel brand sales increase in September 
• Opel Mokka is the best-selling model in the B-SUV segment
• 21% market share of Opel Mokka and Opel Crossland in the B-SUV segment
• New Opel Grandland will strengthen the brand's position in the C-SUV segment

Opel Mokka GS Line & Opel Mokka-e

Opel brand recorded very good sales results for passenger cars and vans on the Polish market in the past month. Brand's total sales in September 2021 were up 6.4 percent. more than in the corresponding period of the previous year - 1,825 copies. Market share increased by 0.81 pp. from 4.22 percent a year ago to 5.03 percent today [1].

Opel Mokka-e

Opel SUVs recorded very good results in September. Exciting Opel Mokka, with 541 units sold, became the leader of the B-SUV segment in September with an impressive share of 13.8%. Second representative of the brand in the B-SUV category - practical Opel Crossland - was also very popular with customers . September sales of this model amounted to 290 units, which allowed for an increase in the segment's share by 0.8 pp. from 6.6% a year ago to 7.4 percent.

Opel Crossland

Very good sales results of the Mokka and Crossland allowed the Opel brand to become the leader of the B-SUV segment in September, with a total share exceeding 21%.

“Thanks to the wide range of new, attractive SUVs and the very good availability of cars in the brand showrooms, we recorded a significant increase in sales and Opel's share in the Polish market in September. High popularity of the Opel Mokka and Crossland among our customers has also made us a leader in the B-SUV segment. " - said Adam Męciński, Opel brand director in Poland. "Despite the difficulties associated with the global shortage of semiconductors, affecting also the Polish market, Opel customers in Poland have a wide selection of models available" on the spot "at authorized dealerships of our brand" - he added.

Opel's success in September is the result of, among other things, the current model offensive of the German brand with a strong representation of the popular SUVs in the range - Crossland, Mokka and flagship Grandland. Latter will soon make its debut on the Polish market in a completely new version, strengthening the brand's position in the C-SUV segment. New Opel Grandland will be available with bold styling with the new face of the Opel Vizor brand, a digital cockpit with Opel Pure Panel widescreen displays, advanced technology and a wide range of powertrains, including the flagship plug-in hybrid, diesel and gasoline engines.

New Opel Grandland

[1] Data according to PZPM based on CEP (Central Vehicle Register)

Serial production of PureTech three-cylinder petrol engine begins in Szentgotthárd

• With a production capacity of 350,000 engines per year, contributing to the high demand for gasoline engines
• EUR 38 million investment has transformed the Flex plant's modern production lines
• 27-year history of Opel's Szentgotthárd engine factory has entered a new chapter

Serial production of PureTech three-cylinder petrol engine begins in Szentgotthárd

Production of the PureTech three-cylinder petrol engine of the PSA Group has been solemnly launched in Szentgotthárd. From the headquarters of the PSA Group, Yann Vincent, Vice President of Manufacturing, has begun manufacturing new engines in the presence of French ambassador Pascale Adriani and factory workers.

With the launch of production in Szentgotthard, the number of PSA factories that help meet global demand has increased. PureTech engine family has been manufactured so far in France (Douvrin, Temery), Poland (Tychy), China (Xiangiang), Morocco (Kenitra) and India (Hosur).

More than five million engines have been made so far. Launch of the new capacity in St. Petersburg is in line with the growing market demand, which is largely due to the new Opel / Vauxhall models based on PSA platforms and technologies. This highly efficient engine family contributes to the reduction of CO2 emissions, reducing the consumption of PureTech petrol engines by 4% compared to the previous generation.

Opel's Szentgotthárd plant, which has a history of more than 27 years, has been converted with EUR 38 million to produce new engines. Most of the conversion was done with the factory's own people and resources, while previous engine variants were being manufactured. After the conversions, the plant will be able to continue producing previous resources in parallel with the new PureTech gasoline engines as long as it is needed.

“With the production of this new state-of-art engine, Szentgotthárd will become an important player in the PSA Group's manufacturing infrastructure, which is intended to supply all five of the company's car brands. Lading player in the Hungarian automotive industry and 27-year-old engine manufacturing have played a key role in achieving Opel's outstanding market position in Szentgotthárd. Smooth transformation and modernization of the factory is thanks to the colleagues and teams here. What's happening here today is good news for the PSA Group, our customers and our own employees, proving that Szentgotthárd has a sustainable future, ”said Yann Vincent, PSA Group Vice President, Manufacturing.

“With the launch of PureTech engines, we are opening a new chapter in the life of the Szentgotthard plant. We look forward to new tasks. We are proud to contribute to the production of state-of-the-art 1.2 petrol turbo engines to achieve low emission targets, ”said Grzegorz Buchal, plant manager at the launch of the new engine factory.

Name of Szentgotthárd coincided with the start of the modern Hungarian car industry and the Hungarian car production. In 1992, in what was then known as General Motors Hungary, the first Hungarian car, Opel Astra, was completed and the production of engines started, which is today a new chapter. Opel Szentgotthárd will also play an important role under the auspices of the new owner, the PSA Group, and the engine factory will continue its 27-year tradition.

Groupe PSA to produce large vans by end of 2021 in Gliwice, Poland

• Success of Groupe PSA’s light commercial vehicle (LCV) strategy requires additional manufacturing capacities
• Convergence of Opel/Vauxhall LCV models on Groupe PSA platforms to increase efficiency
• Performance plan set to adapt the Gliwice location to welcome the production of light commercial vehicles

Groupe PSA Gliwice plant

Good news for Gliwice is a clear demonstration that our Excellent Plant Program is being executed across all European countries with synergies and efficiency. The industrial performance will be a key enabler to serve our ambitions in the commercial vehicle market, guaranteeing our customers the best offer in this segment for all our brands [1],” added Yann Vincent, Executive Vice-President, Manufacturing & Supply Chain.

“Welcoming the production of large vans is a major milestone for the future of the Gliwice location and also a big challenge to achieve the highest levels of efficiency and quality for the satisfaction of business customers. We will demonstrate in the years to come our agility to adapt our processes to the production of this type of vehicle and confirm the confidence placed in us,” said Andrzej Korpak, who manages the Gliwice Groupe PSA plant.

Peugeot Boxer

Groupe PSA, the European LCV market leader, intends to further strengthen its market share in Europe and accelerate its development in the other regions.

Citroën Jumper

SevelSud plant (FCA/PSA joint venture located in Val di Sangro, Italy) has exceeded its manufacturing capacities over the last three years with the production of the Peugeot Boxer, Citroën Jumper and Fiat Ducato large vans.

Fiat Ducato

Transition of the Opel and Vauxhall brands to the shared large vans platform will require additional production capacities. Groupe PSA has decided to extend its presence in Gliwice in Poland to fully utilize  its predisposition and competitiveness. Plant will be transformed to accommodate light commercial vehicles and adapted to the specific platform dedicated to large vans. Investment aims at ensuring the plant’s production capacity of up to 100,000 large vans per year.

Increase in manufacturing capacities in the large vans segment for the Peugeot, Citroën, Opel and Vauxhall brands will enable Groupe PSA to better supply customers by the end of 2021 and will provide manufacturing visibility for more than a decade in Gliwice.

[1] Peugeot, Citroën, Opel, Vauxhall

Groupe PSA starts production of the Turbo PureTech Three-cylinder petrol engine at the Tychy plant

• The Tychy plant (Poland) benefited from € 250 million in investments to improve its performance and manufacture the 1.2 litreTurbo PureTech engine
• A modernized plant implementing Groupe PSA process and quality standards
• Production capacity projected up to 460,000 engines to handle increasing customer demand for petrol engines

1.2 litreTurbo PureTech engine

Groupe PSA inaugurated the new assembly line for the Turbo PureTech 3-cylinder petrol engine in Tychy at a ceremony attended by Jadwiga Emilewicz, Poland’s Minister of Entrepreneurship and Technology, Carlos Tavares, Chairman of the Managing Board of Groupe PSA, local authorities, the plant’s management and all its employees.

Jadwiga Emilewicz, Poland’s Minister of Entrepreneurship and Technology, Carlos Tavares, Chairman of the Managing Board of Groupe PSA 

With this new assembly line, the EB Turbo PureTech petrol engine – awarded International Engine of the Year four times in a row – is gradually becoming a global-scale engine for Groupe PSA. The EB Engine (Atmo and Turbo) is currently produced in France (Douvrin, Tremery) and China (Xiangyang) and, from 2019 onwards, will be produced in Hungary (Szentgotthard), Morocco (Kenitra), and from 2020 in India (Hosur).

3.8 million EB engines have been produced to date and this additional capacity corresponds to increasing market demand, supported in particular by production of new Opel/Vauxhall models on Groupe PSA platforms and technology. This highly efficient engine contributes to the reduction of the CO₂ emission with an average fuel consumption reduced by 4% compared to the previous generation.

The powertrain plant in Tychy was modernized to boost its performance in line with Groupe PSA standards: New technologies and equipment, supported by new IT systems, ensure a high quality of production with appropriate trainings provided to production teams. Performance of our industrial organisation is also enhanced, by locating component plants close to vehicle factories.

 “I would like to highlight that the Tychy teams have demonstrated their ability to improve their performance, thus allowing for investments to modernize the plant and allocate a state-of-the-art engine. The Tychy plant has a sustainable future now and will be a strong contributor to the Groupe PSA manufacturing footprint, organized to produce engines for our five brands and meeting growing customer demand for this award-winning engine,” said Carlos Tavares, Chairman of the Managing Board of Groupe PSA.

“The factory in Tychy is back in the game as a part of Groupe PSA and all the teams are committed to meeting the new challenges set for us. The plant has been thoroughly modernized with the right level of investment to ensure the best level of efficiency, among the most modern engine manufacturing sites in Europe. We are proud to contribute to the shift to low-emission PureTech petrol engines,” said Arkadiusz Suliga, Tychy plant director.

Groupe PSA’s Turbo PureTech petrol engine named International Engine of the Year for the 4th year in a row

Today, the Turbo PureTech 3-cylinder petrol engine (110 hp and 130 hp) was named International Engine of the Year in the 1-litre to 1.4-litre category, for the 4^th year in a row, by the panel of the 20^th International Engine of the Year Awards in Stuttgart.

Groupe PSA has filed 210 patents for its family of 3-cylinder petrol engines. The new‑generation PureTech engine offers improved performance, fuel consumption and efficiency, with specific benefits including:

• a 4% improvement in fuel consumption on average compared with the previous generation;
• improved engine response time thanks to an optimised turbocharger (20% faster increase in torque from 1500 rpm);
• a 75% reduction in particulate emissions through the use of a gasoline particulate filter (GPF), meeting the Real Driving Emissions (RDE) conformity factor of 1.5 set by EU regulations for 2020, three years in advance;
• a more compact structure, to adapt to the new Common Modular Platform (CMP) dedicated to small city cars, core sedans and compact SUVs.

Launched in 2017 on the new Peugeot 308, the new generation is now being deployed on Groupe PSA’s vehicles across some hundred applications in more than 70 countries. The engines comply with Euro 6d-TEMP and China 6b standards.

The PureTech 3-cylinder engine is currently manufactured in France (Française de Mécanique plants in Douvrin, Pas-de-Calais and Trémery, Moselle) and China (Xiang Yang plant). In addition to production capacity being doubled in the French plants in 2018, the plants in Tychy, Poland, and Szentgotthárd, Hungary, will also start producing the PureTech engine in 2019 and 2020, respectively.

On this occasion, Alain Raposo, Senior Vice President, Powertrain and Chassis Engineering at Groupe PSA, said: “We’re proud to receive this prestigious award for the fourth year in a row, as proof of the skills of our development teams. Most of our vehicles are now equipped with this engine, which has been highly successful among our customers. This award is a global recognition of the competitiveness and efficiency of our petrol range, and in particular our PureTech 3-cylinder engine.”

Groupe PSA optimizes its manufacturing base in Europe

• Improving performance of powertrain plants to fulfil orders for future Opel/Vauxhall models based on PSA platforms
• Preparing manufacturing facilities for the ICE energy mix transition as well as the electrification push
• Localising automatic gearbox production to meet shifting customer demand

In order to step up its development and boost its competitiveness in Europe, the Group has decided to:

• Increase the agility of its manufacturing base by producing components as close as possible to car plants,
• Adapt its output to customer expectations, taking into account technological and energy shifts.

These changes are also an opportunity to adjust production capacity for Group engines as the manufacture of Opel/Vauxhall models is gradually ramped up on Groupe PSA platforms and fitted with Groupe PSA powertrains and technologies.

In light of the above, the Group has decided to make three adjustments:

• Increase production of the 3-cylinder Turbo PureTech petrol engine – awarded “Engine of the Year” in its category for three years in a row – as close as possible to car plants. In addition to doubling production capacity in France, compared to 2016, already in progress in Douvrin and Trémery plants, the Group will be producing PureTech engines in Tychy (Poland) and Szentgotthárd (Hungary) from 2019 onwards.
• Increase production of gearboxes from 2019 with the manufacture under license of automatic gearbox in Valenciennes (France), set to reach full potential by 2020, thanks to a strategic partnership signed with AISIN AW. Until now, this component has been manufactured in Japan and China. The Group will also invest to produce additional volumes of manual ML gearboxes in Metz-Borny (France) and MB6 gearboxes in Aspern (Austria), in particular to equip its high-end and light commercial vehicles and serve growing needs driven by production of Opel/Vauxhall cars.
• Prepare the Trémery plant (France) to produce electrical motors from 2019 onwards, before acceleration from 2021 onwards, thanks to the joint venture signed with Nidec. They will support the electrification push, as 100% of the Group’s vehicle range will include e an electrified offering by 2025.

These decisions have been made based on a performance assessment of manufacturing sites and in accordance with the New Momentum for Growth commitments signed in July 2016 by five out of six trade union organisations. The new production allocations also take into account what has been presented to employee representatives as part of the Opel/Vauxhall PACE! plan.

Yann Vincent, Executive Vice- President, Manufacturing and Supply Chain, said: “What will make the difference will be our agility to prepare our manufacturing base to produce components that meet customer needs and respond to the energy shift, creating the conditions for a sustainable future through enhanced performance. Groupe PSA’s 15 component production plants in Europe, located in France, Germany, Austria, Hungary and Poland, are eager to propose the best quality and performance to our customers.”

High savings potential: Opel Insignia with Best-in-Class Total Cost of Ownership

• High savings potential: Exemplary economical TCO values per kilometre
• High-class equipment: Business Edition with numerous extras as standard
• Wildly popular: Already many awards for new Opel flagship generation

High savings potential: Opel Insignia is best-in-class for total cost of ownership.

The new Opel Insignia is the economic wonder in the mid-size class. The Opel flagship impresses as much with its sporty style, premium comfort and top technologies as it does with its cost-effectiveness. Customers benefit from a lower total cost of ownership (TCO) for the Insignia than for comparable competitors in the high-volume and premium segment. This makes the Insignia Grand Sport and Sports Tourer particularly attractive for both private and fleet customers.

Cost effective: Class-leading total cost of ownership makes the Opel Insignia Sports Tourer estate (photo) and Grand Sport sedan especially attractive for private as well as business customers.

Business Edition: Top equipment at special price

Especially the Business trim levels offer high comfort and a host of technologies as standard in a complete package for an extremely attractive price. The Insignia Business Edition already comes with features such as the Navi 900 IntelliLink infotainment system and integrated navigation as well as the AGR-certified (Campaign for Healthier Backs) ergonomic seat. This abundance of equipment is one of the reasons for the Insignia’s high resale value.

But many other factors also ensure that the Opel flagship pays off more than the competitors in its segment: thanks to ultra-modern production methods and high-class materials the Insignia achieves an outstanding level of quality, which is important for a long life cycle with stable residual values. In addition, clever engineering, efficient propulsion systems, innovative technologies and assistance systems make driving safer. This all results in favourable insurance ratings, low servicing and repair costs as well as reduced fuel costs.

As Turbo diesel or Turbo petrol unit: Opel Insignia pays off

According to current calculations and based on current prices (more information below) the total cost of ownership for the Insignia Grand Sport Business Edition with a 100 kW/136 hp 1.6 liter Turbo diesel (NEDC fuel consumption with Start/Stop and six-speed manual transmission: urban 5.1¹ l/100 km, extra-urban 3.9^[1] l/100 km, combined 4.3¹ l/100 km, 114¹ g/km CO₂) is an extremely economical €0.35 per kilometre driven. It’s a similar situation with the identically motorised and equipped Insignia Sports Tourer (NEDC fuel consumption with Start/Stop and six-speed manual transmission: urban 5.3 l/100 km, extra-urban 4.1 l/100 km, combined 4.5 l/100 km, 119 g/km CO₂): the correspondingly calculated total cost of ownership is just under €0.38 per kilometre driven. The Insignia Sports Tourer Business Edition with the 2.0-litre Turbo diesel with 125 kW/170 hp (NEDC fuel consumption with Start/Stop and six-speed manual transmission: urban 6.9 l/100 km, extra-urban 4.3 l/100 km, combined 5.3 l/100 km, 139 g/km CO₂) also impresses with exemplary TCO values which are currently only €0.38 per kilometre driven on the afore-mentioned basis – compared to almost €0.42 for the closest comparable competitor.

But it’s not just the Opel Insignia diesel variants, the petrol models also pay off in terms of total cost of ownership: the Business Edition with the 121 kW/165 hp 1.5 litre Turbo ECOTEC unit (NEDC fuel consumption with Start/Stop and six-speed manual transmission: urban 7.5-7.3 l/100 km, extra-urban 4.9-4.8 l/100 km, combined 5.8-5.7 l/100 km, 133-130 g/km CO₂) also boasts high economy with the Grand Sport just under €0.43 and the Sports Tourer just under €0.44 per kilometre.

The total cost of ownership is calculated from the costs for maintenance[2], insurance, fuel consumption (official fuel consumption in the New European Driving Cycle NEDC according to Regulation (EC) No 715/2007 and Regulation (EC) No 692/2008 in the applicable versions[3]) and taxes as well as the expected depreciation after three years and 90,000 kilometres (diesel vehicles) or five years and 100,000 kilometres (petrol vehicles). The basis for this is the data provided by the independent organisation Audatex Cost-of-Ownership Solutions in the autumn of 2017, as well as the current GDV insurance classifications on typklasse.de. The fuel prices used in the calculation were obtained from www.benzinpreis.de (status October 2017: petrol - €1.374/litre, diesel - €1.188/litre), published in ams autokauf in the autumn of 2017. The residual values are based on the prognoses of Bähr & Fess Forecasts.

Simply superb: The Opel flagship impresses

The Opel Insignia thus offers an attractive overall package that wins over customers and experts alike. Even though the youngest generation of Opel’s flagship has been on Europe’s roads for just a few months, it has already received a number of awards. These include the “Golden Steering Wheel” 2017 in Poland (Auto Swiat) and Slovenia (Auto Bild) as well as “Best Car 2017” (Fleet Cars & Vans, Fleet Auto Premium) in Poland and “Fleet News of the Year” (FLEET Magazine) in the Czech Republic.

 

^[1] With low-rolling-resistance tires.
^[2] In accordance with Opel time specifications and Opel recommended retail price for spare parts and operating agents.
^[3]For vehicles with values determined according to WLTP (Worldwide Harmonized Light Vehicles Test Procedure) and recalculated in NEDC: According to Regulation (EC) No. 715/2007, Regulation (EU) No. 2017/1153 and Regulation (EU) No. 2017/1151 in the applicable versions.

!NEW! And the Winner is… #ADAMyourself: Opel Online Campaign has Internet Abuzz

• Campaign has become internet event: More than 3.3 million visitors to website
• Exactly my style: Users create over 100,000 unique Opel ADAM variants
• An Opel ADAM model for every country: Twelve winners of online competition named 

Under the motto “Endless possibilities – exactly my style“, Opel has invited the internet and social media community to create its very own unique Opel ADAM on www.adamyourself.com since December. The goal is to turn the best Opel ADAM design into reality. The response to the campaign with ten creative lifestyle bloggers from different countries in Europe has been huge: to date, more than 3.3 million users from all over Europe have visited the website and spent an average of more than four minutes clicking through the various menus and stories. In the process, they have created more than 100,000 individual Opel ADAM styles, each exactly the way its creator wanted it. And now the twelve country winners have been named (two of the ten bloggers have each created styles for two countries). Opel ADAM designs will already begin rolling off the assembly line in their respective country from this fall.

“With #ADAMyourself we went straight to where the Opel ADAM clientele is – the internet. The young bloggers were always part of the action and posted a lot of fun and interesting stories about our bold city car on social media channels. And the community submitted a total of over 2.6 million votes for the different ADAM designs. The campaign is the best example of how much enthusiasm the car and lifestyle combination can create – and how individuals can make their dream car become reality,” says Elsa Touchard, brand manager strategy and sponsoring, about the online campaign’s success to date.

So much creativity made it a real challenge for Opel representatives and the ten European bloggers to choose the winner from each country’s ten most popular ADAM variants. In Germany, Vanessa S. won with her stylish “Red Velvet Cake” ADAM. The new design variant will be exclusively produced for the German market – and as winner of the competition, Vanessa S. will be the official “advertising face” for “her” Opel ADAM.

Germany: And the winner is “Red Velvet Cake”. 

But before that, the national winners will head to Berlin in mid-April for the winners’ event.

There the group of twelve will stay in an exclusive ADAM loft and take part in video and photo shoots. Of course Opel ADAM fans will be kept updated on all news on social media channels and on www.adamyourself.com.

!NEW! Opel Surpasses One Million Sales Barrier in November

• New car registrations in Europe grow by around 38,000 units
• Increase in volume in more than 19 markets – market share also growing
• More than 65,000 orders for the new generation Astra

Guarantee for success: Even though the new Opel Astra was only introduced in most European markets in November, it has already been ordered more than 65,000 times

Opel’s upward trend is continuing: The Rüsselsheim-based carmaker recorded significant growth in Europe last month and successfully passed the one million sold vehicles mark in November. With that, Opel and British sister brand Vauxhall are well on the way to improving their sales and market share in 2015 for the third consecutive year.

Bestseller: The combination of athletic design and ultramodern technologies has hit the nerve of the market. The new Opel Astra has already been ordered more than 65,000 times.

In the period from January to November 2015 Opel/Vauxhall’s new car registrations in Europe grew by more than 38,000 units to more than one million vehicles according to preliminary figures. In November alone Opel recorded sales growth of around 9,800 units. Market share increased by more than 0.5 percentage points to 5.89 percent. In the period from January to November, market share improved to 5.81 percent. 

Opel was able to increase its sales volume in more than 19 European markets including Germany, the United Kingdom, Italy, Spain, France, Poland and Denmark in the course of the year.

The all-new Opel Astra was one of the pillars of success even though it was only introduced in most European markets in November. To date more than 65,000 orders have been received for the best Opel ever.

“We are on track and our model offensive is bearing fruits. Models such as the Mokka and the ADAM are bullseyes“, said Peter Christian Küspert, Vice President Sales and Aftersales of the Opel Group. “Next year we will launch the Astra Sports Tourer and some other new products.”

Opel will systematically continue the biggest model offensive in the history of the company. From 2016 to 2020, the Rüsselsheim-based manufacturer will bring 29 new models to market. 

!NEW! Opel’s European Sales Increase by Almost 13 Percent in August

• Opel outgrows the market more than threefold in August
• Sales increase of around four percent in the first eight months
• New registrations up in more than 19 European countries

Hot summer: Opel increased sales in August by more than 7,300 vehicles or 12.8 percent compared to the same period of 2014 to around 64,500 units.

Opel added another chapter to its ongoing success story in August with strong growth across Europe. 

According to preliminary numbers, the Rüsselsheim-based carmaker increased sales in August by more than 7,300 vehicles or 12.8 percent compared to the same period of 2014 to around 64,500 units. Opel therefore outgrew the overall European vehicle market (plus 4.1 percent) more than threefold. Opel’s market share is up by more than 0.4 percentage points to 5.71 percent. The overall result for the first eight months of the year is also positive – despite Opel pulling out of the Russian market. From January to August, the brand sold over 735,000 vehicles – around four percent or 27,300 units more than during the same period of last year. This is equivalent to a market share of 5.83 percent.

Insignia and co.: Opel and its British sister brand Vauxhall posted an increase in volume in more than 19 European markets for the first eight months of 2015.

“This sales success is mainly down to our new models that are extremely popular with the customers across Europe. The new Astra, which will celebrate its world premiere at the Frankfurt Motor Show and is a real quantum leap, will add additional drive to our sales,” said Peter Christian Küspert, Vice President Sales and Aftersales of the Opel Group.

Opel and its British sister brand Vauxhall posted an increase in volume in more than 19 European markets for the first eight months of 2015 including Germany (+3 percent), the UK (+3 percent), France (+6 percent), Spain (+17 percent), Portugal (+18 percent), Poland (+18 percent), Italy (+20 percent) and Turkey (+34 percent).

Opel recorded its highest market share for August on its home market Germany since 2011 – with a 7.2 percent share of the overall vehicle market and a 7.5 percent share of the passenger car market. Opel also achieved its best market share for August since 2011 in the Netherlands (5.8 percent) and in the Czech Republic, the company recorded its best market share for August since 2001 (5.31 percent). The brand with the Blitz claimed top spot on the Hungarian passenger car market in August with a market share of 12.31 percent. Opel’s sister brand Vauxhall was the second on the UK passenger car market in August (11.27 percent market share) and for the first eight months of the year (10.29 percent market share). Furthermore, Opel took second place on the Spanish passenger car market in August.

!NEW! Opel Continues Successful Course in Europa

• Opel posts Europe-wide growth of nine percent in June
• Sales increase of three percent in first six months of the year
• Registrations up in 20 European countries

Opel Mokka SUV

Opel remains on a successful course in Europe: according to the preliminary numbers for June, new car registrations increased by more than 9,800 vehicles compared to the same month of last year – an increase of 9 percent, resulting in new registrations of 118,600. The market share was at 6.35 percent. Opel’s result for the first six months of 2015 is also positive – despite the exit from the Russian market. From January to June, the carmaker sold 582,300 vehicles, an increase of three percent or around 18,400 units more than in the same period of 2014. This is equivalent to a slightly improved market share of 5.9 percent.

New Opel Corsa

Opel ADAM 

“The increase in volume in more than 20 markets in the first six months shows that our models appeal to the customers. The new Opel KARL, for which we have already received 30,000 orders, our personal connectivity and service assistant Opel OnStar and the new Astra K will create additional impetus for further growth,” said Peter Christian Küspert, Vice President Sales & Aftersales Opel Group.

In the first half of 2015 Opel registered an increase in registrations in 20 European markets including Germany (+ 2 percent), the United Kingdom (+4 percent), France (+7 percent), Spain (+18 percent), Italy (+17 percent), Portugal (+21 percent), Poland (+20 percent) and Turkey (+ 36 percent). The brand registered an increase of market shares in more than 13 European markets. Opel achieved its biggest market share gains in Macedonia, Bosnia-Herzegovina, Estonia, Bulgaria, Serbia and Poland.

In June, Opel conquered first place on the Hungarian passenger car market with a market share of 11.3 percent. The Rüsselsheim-based carmaker also took second place in the registration statistics in Austria (7.57 percent market share) and the Netherlands (8.1 percent market share. In addition, the Opel sister brand Vauxhall was the number two on the British market both in June (11.66 percent market share) and for the first six months of the year (10.35 percent market share).

Opel Mokka SUV once again led the way for the passenger car portfolio with an increase of more than 20,000 units or 28 percent.

Opel Corsa registrations were up by around 18,000 units or twelve percent followed by the Opel ADAM with more 2,500 units or nine percent.

!NEW! Opel Starts Second Quarter with Increase in Sales

• Sales in Europe rise by four percent in April
• Market share continues to increase
• Further growth expected thanks to product offensive

Impressive Jack-of-all-trades: The Corsa is the all-rounder in Opel’s small car portfolio and available with three or five doors.

Opel continued its positive trend in April with the carmaker selling around 92,700 vehicles across Europe – an increase of around 3,600 units or four percent. Opel also increased its European market share by 0.1 percent points to 5.64 percent.

Bestseller: New Opel Corsa has been ordered more than 200,000 times already.

The growth is especially based on a strong performance in Germany. In Opel’s home market, sales were up around seven percent in April. The company had an April market share of 7.26 percent – its highest April market share in the passenger car segment since 2011. Opel also posted improved sales figures, amongst others, in Turkey (+68 percent), Ireland (+42 percent), Greece (+34 percent) and Poland (+24 percent). In total, the Rüsselsheim-based carmaker increased its sales volume in 19 countries.

In the period from January to April, Opel sales increased by 3.3 percent whereas the overall European automotive market only grew by 2.6 percent.

The Mokka once again proved to be a popular choice among buyers with sales increasing in April by almost 30 percent. Corsa registrations were also up 20 percent. Opel has already received over 200,000 orders for its small car bestseller. Sales of the light commercial vehicles Vivaro and Movano grew even faster with an increase of 30.5 and 32.5 percent respectively.

“Our sales outperformed the market despite the conditions remaining difficult. This is further proof of the impact our product offensive is having,” said Peter Christian Küspert, Vice President Sales & Aftersales Opel Group. “We expect further growth from KARL, our mobility and service assistant Opel OnStar and the new Astra that we will present at the Frankfurt Motor Show in September.”

Opel is currently in the middle of the biggest product offensive in the history of company. By 2018, the carmaker will bring 27 new models and 17 new engines to market and is targeting considerable growth throughout Europe.

!NEW! Opel CEO Dr. Neumann Announces All-new Next Generation Opel Astra

• 11th generation Opel compact car to star at Frankfurt Motor Show in September
• Opel CEO Dr. Neumann promises an efficient, lightweight and spacious car

Proud moment: Opel CEO Dr. Karl-Thomas Neumann presents a heavily camouflaged all-new next generation Astra prototype.

Continuing an eight-decade long tradition of Opel compact models, Opel CEO Dr. Karl-Thomas Neumann will unveil the all-new Astra at the International Motor Show in Frankfurt (September 17 to 27, 2015). Currently, only fully camouflaged engineering development prototypes can be seen, but Dr. Neumann promises that the new Astra will feature “an awesome design”, highest efficiency and an abundance of innovations.

Dr. Neumann has set new development priorities for this 11th generation Opel compact car that has been created from a white sheet of paper, resulting in a revolutionary car that is much more efficient in all respects (video). Space is used in an efficient way: while its exterior dimensions will be reduced, the space devoted to the new Astra’s occupants in its cockpit will be increased substantially. The engineering teams in charge of the development of the new Astra have also dramatically reduced its weight. This will make it more agile and have an extremely favorable impact on its fuel consumption. Dr. Neumann also confirmed that, as the result of the greatest powertrain offensive in Opel’s history, the new Astra will be powered only by state-of-the-art engines of the new generation.

Clear thing: In 1969, Opel advertises the Kadett B with a short and sharp slogan „Das Auto“. 

The compact models Kadett and Astra, of which more than 24 million have been produced so far, have been the core of Opel’s portfolio ever since the first compact vehicle drove off the assembly line. “With each Kadett generation, Opel made individual mobility accessible to millions of people around the world, and several generations of Astra have brought innovative technologies from the upper class into the affordable compact segment,” said Dr. Neumann. “Each generation has raised the bar in safety, comfort and efficiency. The new Astra will once again set standards in the compact class.

Note: The South African launch date has not been confirmed yet. More information will be made available at a later stage.

Ancestral gallery: The ten generations of Opel compact class cars at a glance – from the Kadett 1 to the Astra J (from left to right).

Amongst others, it will be the first new Opel model to be launched with Opel OnStar’s unique connected service that is ready to help and rescue you 24 hours a day, 365 days a year.”