Thursday 31 January 2013

!NEW! Dr. Karl-Thomas Neumann New Chairman of the Adam Opel AG Management Board, GM Europe President and GM Vice Presiden


The Opel Supervisory Board today named Dr. Karl-Thomas Neumann (51) chairman of the Management Board of Adam Opel AG, effective March 1, 2013. In addition, GM appointed Dr. Neumann president of GM Europe and GM vice president. He will become a member of GM's Executive Committee and is expected to play a key role in the global leadership of GM.

Steve Girsky, chairman of the Opel Supervisory Board, said: “Dr. Neumann has in-depth knowledge of the automotive industry. He has a proven track record in growing business in a profitable way as well as in turnarounds. He will add significant strength to the Management Board and will be instrumental in leading the company on a turnaround path that will be counted among Europe's most successful.”

“Opel/Vauxhall is a key to General Motors’ global success,” said Dan Akerson, GM chairman and CEO. “This move will ensure that we have the best possible leadership in place as we continue driving toward profitability and growth in Europe.”

Said Dr. Neumann: “I am excited to lead a company with such a rich German heritage and strong product portfolio. I'm aware that this will be a challenging job, but I'm convinced that together with my leadership team and employees, we will turn around the company."

Dr. Karl-Thomas Neumann in the new Opel Cascada Convertible
Dr. Neumann joins Opel/Vauxhall from Volkswagen AG, where he held the positions of CEO and vice president of Volkswagen Group China, and was located in Beijing from September 2010 to August 2012. Previously, Dr. Neumann held various other management positions within the Volkswagen Group, which he joined in 1999 as head of Group Research and director of Electronic Strategy. In December 2009, Dr. Neumann was appointed the Volkswagen Group’s chief officer for Electric Traction.

From 2004 to 2009, Dr. Neumann was a member of the Executive Board, Automotive Systems Division, at German supplier Continental AG. In addition, Dr. Neumann was chairman of the Executive Board of Continental AG from August 2008 to September 2009.

Dr. Neumann studied electrical engineering at the University of Dortmund and University of Duisburg, where he was awarded his doctorate degree. He started his career at the Fraunhofer Society as a research engineer and worked at Motorola Semiconductor as well as an engineer and director of strategy for the automotive industry.

!NEW! Opel Cascada - First of its kind

  • First mid-size convertible engineered and built by Opel
  • Opel exclusive mid-size convertibles popular in the 60s

Heading to the top of Opel’s line-up, the Cascada is a mid-size convertible not only by size (length: 4.70 m) but also by its allure and the premium technologies and features it offers. With its elongated, elegant silhouette and streamlined soft-top, the Opel Cascada – due to debut in early March at the Geneva Motor Show – relates to the timeless tradition of classic convertibles. But it’s the first of its kind for Opel: this is the first time in 70 years that Opel has developed a mid-size convertible and will produce it in its own facilities.

The most popular convertibles from Opel in the last decades were affordable compact Kadett and Astra models – from the 1976 Kadett C Aero and 1987 E Cabrio up to three generations of Astra between 1993 and 2010.

With the ambitious Cascada, Opel actually relates in a new, refreshing way and with the best of modern technologies to an older and somewhat exclusive tradition of four-seat soft-top convertibles from the fifties and sixties like the Kapitän and the Rekord.

1953 Opel Kapitän convertible

1964 Opel Rekord A convertible

However, most of these bigger convertibles were not built by Opel, but converted and sold in very limited quantities by specialized German coachbuilders such as Autenrieth or Karl Deutsch. Outsourcing convertible production was a common practice at the time.

1967 Opel Rekord C convertible by Karl Deutsch
In the mid-80s, Opel’s dealer Keinath, based in Dettingen, started building a convertible conversion of the Monza coupé. Fairly similar to the Cascada today, the Opel Monza KC 5 convertible was just about 4.70 meters long, sat four persons and could feature quite a luxurious leather interior.

1985 Opel Monza KC 5 convertible
More currently, the Kadett E Cabrio and two Astra Cabrio generations were also produced externally by the Italian coachbuilder Carozzeria Bertone.

A mid-size convertible, the new Opel Cascada is in territory otherwise exclusive to premium manufacturers. True to Opel values, it offers open-air elegance, standard premium chassis, safety and soft-top technologies as well as a new generation powertrain at a much more attractive price than any other mid-size convertible.

2013 Opel Cascada soft-top convertible

Wednesday 30 January 2013

!NEW! Lightning fast start for Opel ADAM: Over 20,000 orders and counting

New small car from Eisenach making a splash with design, variety and technology 


Just one week after the Opel ADAM market launch, orders from all across Europe for the chic, urban car have already exceeded 20,000 – with most of them placed in Germany.

Deputy Chairman of the Opel Management Board Dr. Thomas Sedran says, “This is an outstanding start for our new small lifestyle car from Eisenach – especially if one considers that the market launch in many European markets is yet to come. The ADAM sparks excitement and is a popular new ambassador for our brand.”

The ADAM success story started with its world premiere at the Paris Motor Show in October 2012. Even at this early stage, readers of Auto Zeitung chose the ADAM as the Number One City Car for the Auto Trophy. In the magazine Auto Motor und Sport’s “The Best Cars of 2013” poll, the small Opel came out ahead of all its direct competitors in the lifestyle segment.


One of the ADAM’s major plus points is its diversity. There is no other car in this class in the world that can offer more than 61,000 variants for the exterior and nearly 82,000 for the interior – ranging from a vast selection of colors and rims to special details like different headliners. Dr. Sedran: “Whoever orders an ADAM today can be quite certain that he/she won’t see an identical car. Almost every ADAM will be unique.”


The car’s new clever and affordable technology features are also grabbing buyers’ attention. The IntelliLink infotainment system makes the ADAM the best connected small car, as it integrates the owner’s smartphone (Apple iOS and Android) in the vehicle. Soon it will also be available with the innovative Apple voice recognition software SIRI Eyes Free. The lifestyle car also offers a spectacular selection of innovations that to date were only familiar from higher classes, if at all. Unique in the segment are for example a newest-generation Automatic Park Assist (APA), heated steering wheel, Side Blind Spot Alert (SBSA) and the Opel-exclusive, fully integrated rear bicycle carrier FlexFix.

Opel’s multibillion euro model offensive continues. The next newcomer, the elegant Cascada convertible, is already in the starting blocks and will be at dealerships in the first half of this year. From 2012 to 2016 Opel will introduce a total of 23 new vehicles and 13 new engines to the market.

Tuesday 29 January 2013

!NEW! Rhineland-Palatinate Minister of Economy Lemke tests Opel ADAM

New small car from Eisenach with numerous components from Kaiserslautern

Rhineland-Palatinate Minister of Economy Eveline Lemke with new Opel ADAM
The Rhineland-Palatinate Minister of Economy Eveline Lemke over the coming days will be an Opel ADAM go. Elvira Tölkes, director of the Opel plant in Kaiserslautern, and Dirk Horstmann, director of government and industry relations, handed over today in the Ministry of Economy, a model of the new city runabout, which is only a few days in the showrooms of the Opel dealer. The test vehicle is yellow with a black roof and features a 1.4-liter engine with 87 hp and Start / Stop technology and is equipped among others with the IntelliLink infotainment system.

Eveline Lemke: "How does the new ADAM feel that I want to experience myself, of course, that's why we test it. As Rhineland-Palatinate Minister of Economic Affairs I am particularly pleased that the Opel ADAM is the only car in its class made completely in Germany. "

Elvira Tölkes: "The new ADAM from the start, a crowd favorite, already has received more than 20,000 orders. This success means also the work of Kaiserslautern has its share, because we produce for the ADAM numerous body parts and chassis components of the highest quality. "The work in the Palatinate is logistically closely linked with Opel Eisenach, where the ADAM runs since the beginning of the line.

Eveline Lemke (right), Minister of Economic Affairs of Rhineland-Palatinate, will be in the coming days move in Opel Adam. Elvira Tölkes (center), director of the Opel plant in Kaiserslautern, and Dirk Horstmann, director of government and industry relations, handed over today in the Ministry a test car.


It is noteworthy that the ADAM was developed not only in Germany - in the International Technical Development Center (ITDC) in Rüsselsheim - but are also built. Opel is the only manufacturer that in Germany develops and manufactures a car in this segment.

The innovative lifestyle compact car offers more than 61,000 combinations of features alone in the exterior and in the interior of almost 82,000 - more than any other vehicle in this class. The selection ranges from several colors and rims to different headliners. Add advanced technologies like IntelliLink infotainment system, it makes the ADAM to most effectively small car and is also compatible with iPhones and Android smartphones.

Thursday 24 January 2013

!NEW! GM General Motors and PSA Peugeot Citroën Provide Further Details of their Global Strategic Alliance

Steve Girsky, GM Vice Chairman, and Philippe Varin, Chairman of the PSA Peugeot Citroën Managing Board, responded to questions from journalists during a meeting organized at the Maison de l'Automobile in Brussels today.

Steve Girsky, GM Vice Chairman (right), and Philippe Varin, Chairman of the PSA Peugeot Citroën Managing Board
The meeting offered an opportunity to discuss in detail the progress made by the two partners in their global strategic alliance announced on 29 February 2012.

As indicated by both groups on December 20, 2012, the final agreements concerning purchasing, logistics and the development of common vehicle projects were signed in line with the initially announced schedule.

Balance in joint product development
Tasks and responsibilities with respect to the joint product development programs have been fairly and evenly distributed, in a commitment to enabling both partners to gain maximum advantage from the collaborative venture:

  • The C-segment multi-purpose vehicle for Opel/Vauxhall, the C-segment crossover utility vehicle for the Peugeot brand and the B-segment multi-purpose vehicles for both carmakers will be developed on PSA Peugeot Citroën platforms.
  • GM will lead the development of B-segment multi-purpose vehicles for both Groups.
  • The updated B-segment platform for low emission vehicles, designed for the new generation of Opel/Vauxhall and PSA Peugeot Citroën cars in Europe and beyond, will be co-developed by both partners.

Joint purchasing organisation in Europe
Both companies had also signed a definitive agreement related to Purchasing. All relevant regulatory approvals were received in the meantime and the joint purchasing organization (“JPO”) will become operational shortly. In the transition phase leading up to the start-up of the JPO a GM executive will be appointed as an implementation executive in charge of putting the structures of the joint purchasing organization into place. After a maximum of one year the implementation Executive will be replaced by a Vice President Purchasing and a Deputy Vice President Purchasing – one from each company on a revolving basis.

Further Global Initiatives
GM and PSA Peugeot Citroën also confirmed their intention to develop new global projects to broaden their alliance and seize new opportunities. In this regard, they are exploring opportunities in growth markets including Latin America and Russia, which represent priority regions for both Groups.

In addition, the two Groups are aiming to jointly develop a new generation of small, fuel-efficient, high performance three-cylinder petrol engines, derived from PSA Peugeot Citroën's EB line of small petrol engines.

Wednesday 16 January 2013

!NEW! 1.6 liter Turbo Diesel engine continues powertrain renewal at Opel

  • New family of four cylinder,  1.6 liter ECOTEC Turbo Diesel engines
  • Class leading refinement, high power / torque density
  • Fuel consumption reduced by up to 10 percent
  • Compliant with future Euro 6 emissions requirements


Opel continues the fundamental renewal of its powertrain portfolio with an all-new four cylinder, turbo diesel engine. The second family of new downsized power units to be introduced after the gasoline 1.6 liter SIDI ECOTEC, the 1.6 liter CDTI ECOTEC diesels will replace existing 1.7 liter engines and certain lower powered versions of the 2.0 liter range.

Featuring closed loop combustion control and an aluminum block, the new 1.6 CDTI ECOTEC is the first diesel from Opel to comply with future Euro 6 emissions requirements. The engine will be available in a variety of power outputs across several carlines.

Class leading attenuation of noise, vibration and harshness, high power/torque density and low fuel consumption were the main development objectives. Initially maximum power and torque have been increased versus the 1.7 liter engine to 100 kW/136 hp and 320 Nm respectively, while fuel consumption has been reduced by up to 10 % compared with similarly powerful 2.0 liter diesels.

“The comprehensive renewal of our powertrain portfolio continues at wide-open throttle,” said Dr. Thomas Sedran, Deputy Chairman of the Opel Management Board. “Our new 1.6 liter diesel will set benchmarks for refinement, performance and environmental compatibility. By the end of this year we will have launched three all-new generations of gasoline and diesel engines, as part of our roll-out of 23 new models and 13 new powertrains by 2016.”

The new 1.6 liter diesel and its innovative engine control unit have been entirely developed in-house by a global team of engineers in Turin, Ruesselsheim and the USA. This approach has enabled a comprehensive system optimization from the very beginning of the design process. Beginning in spring, the 1.6 CDTI ECOTEC will be manufactured at the same “flex plant” as the new 1.6 liter gasoline engine, in Szentgotthard in Hungary.

Tuesday 15 January 2013

!NEW! Opel Cascada: Open air elegance from 25,945 Euros

  • Glamorous mid-size convertible with premium soft top now available to order
  • Extensive standard equipment and many high quality options
  • New Direct Injection 1.6 SIDI gasoline Turbo
  • Powerful 2.0 liter BiTurbo diesel available soon


The new Opel Cascada is now available to order with prices starting at 25,945 euros (RRP incl. VAT in Germany). The nearly 4.70 meter long elegant mid-size class convertible celebrates its world premiere at the Geneva Motor Show in March. A classic four-seater with an elongated silhouette and sophisticated, high-quality soft top, it will be at dealerships from April, just in time for the first sunny spring days. “Following the compact Mokka SUV and the small lifestyle ADAM, the Cascada is the next highlight in our product offensive. Our new mid-size class convertible boasts open air driving fun in premium quality – from design to its technologies and equipment – all at an attractive price,” says Opel Management Board Member for Strategy Dr. Thomas Sedran.


Already the Cascada Edition variant available from 25,945 euros comes standard with a wide range of equipment and state-of-the-art technologies. One highlight is the taut electric soft top that can be opened at the press of a button and at speeds up to 50 km/h in 17 seconds or also via remote control when the car is at a standstill. Best Opel chassis technology originally developed for the Insignia OPC is featured on the Cascada’s front axle with HiPerStrut (High Performance Strut) suspension, guaranteeing driving fun and superb traction. 

The Opel Cascada also offers luggage compartment load volume of 280 liters with the roof open and up to 380 liters when the soft top is closed. It also boasts very comfortable and easy operation features such as the FlexFold system that electrically releases and folds down the 50:50 split rear seat back rests. All this makes the Cascada perfectly suitable for everyday use as well as for longer journeys.

Opel Cascada with LED tail lights
Also standard features on all Cascada, light alloy wheels, rear lights in newest generation homogeneous LED technology, a Morrocana wrapped instrument panel and a leather steering wheel add extra glamour and pleasure. The Park Pilot assists during reverse parking with an acoustic warning signal. Reversing Camera is also available.


Reversing Camera

Now you will not miss anything that happens behind the vehicle. When reverse gear is engaged, the rear view camera is activated. They will display the rear bumper as a reference and reflects a current steering angle, so you can even parallel parking calms look ahead.


Additionally a dynamic overlay is projected onto the screen, which displays the required steering movement to parking path. Horizontal lines at one-meter intervals in the projected image, display the exact distance to objects and obstacles.

The entry level powertrain is the 1.4 liter gasoline Turbo unit with 88 kW/120 hp and a six-speed manual transmission. For a base price of 28,245 euros, the 125 kW/170 hp 1.6 liter SIDI Turbo from the completely new engine generation with direct injection is available. It boasts excellent running smoothness and power delivery with maximum torque of 280 Nm with overboost.

For 3,600 euros extra compared to the Edition, the Opel Cascada Innovtion versions offer additional standard equipment such as the exceptional premium soft top with superb acoustic insulation. Superior comfort in the interior is also ensured by electric seat belt presenters, dual zone ECC (Electronic Climate Control) and elegant Morrocana seat upholstery with contrast stitching. The AFL+ Adaptive Forward Lighting system ensures highest safety and visibility with up to ten automatic lighting functions.

Electric Belt Presenter
 

The long doors of the new Opel Cascada make getting in and out very easy - especially for rear passengers. To help you achieve the seat belts in the front seats, it also has the practical Electric Belt Presenter: with telescopic arms, he brings you closer to the seat belts, so you can create them without complicated turn. Are the straps once created, the telescopic arms automatically go back to its original position.

High individualization level with wide range of equipment extras
At market launch ten exterior colors are available, and they can be combined with three roof colors. In addition, wheels are available in ten different designs and sizes from 17 to 20 inches. In the interior, the Cascada offers four elegant equipment and trim options, including two top-quality leather variants. Cascada owners can choose between three optional infotainment and navigation systems that can be combined with Digital Audio Broadcast (DAB+) and can integrate mobile telephone functions.

Heat Reflecting Leather
 

By sunlight heated leather is often unpleasant. The new Opel Cascada offers you the perfect solution in this regard: leather with antireflection coating, which minimizes high temparature perception even in direct sunlight.
Highest levels of safety and driving fun are ensured by driver assistance, protection and comfort systems such as the adaptive chassis system FlexRide for 980 euros, the second generation Opel Eye - the latest generation Opel Eye front camera (800 euros) with enhanced Traffic Sign Assistant (TSA), Lane Departure Warning (LDW), Following Distance Indicator (FDI), Forward Collision Alert (FCA)  and the premium ergonomic AGR certified seat for driver and front passenger (685 euros).

Electric Parking Brake

More comfort - and more space in the cockpit: The electric parking brake saves space in favor of storage and armrest. As a function prevented the Hill Start Assist rolling backwards during hill starts.

Further comfort extras are also optionally available, including the power EasyEntry system, electric seat adjustment and ventilation, heated steering wheel and electrical auxiliary heater that can be activated by remote control.

Electric EasyEntry function 

Another feature that is usually only found in luxury cars, the EasyEntry function of the front seats. Without having to press a button or slider to the front seats move automatically when folding the seatback forward and help passengers access to the rear seats even further.

The Cascada comes with a broad and efficient powertrain line-up. On the gasoline side next to the 1.4 liter Turbo unit with 88 kW/120 hp or 103 kW/140 hp, the completely newly constructed 125 kW/170 hp 1.6 liter SIDI Turbo with direct injection is available. On the diesel side the 121 kW/165 hp 2.0 CDTI ecoFLEX ensures optimum power delivery and high economy. With six-speed transmission and Start/Stop, it consumes just 5.2 liters per 100 km and emits only 138 g/km CO2. Just like the 1.6 SIDI Turbo, the 2.0 liter Turbo diesel can also be combined with six-speed automatic transmission. The portfolio will soon be completed by the efficient and powerful 2.0 BiTurbo CDTI ecoFLEX with 143 kW/195 hp, maximum torque of 400 Nm, manual six-speed transmission and Start/Stop technology.

Monday 14 January 2013

!NEW! "Well-positioned": Opel dealers have a positive outlook for 2013

  • Turnaround: New management team is preparing for dealers conference destination direction
  •  Product offensive with ADAM, Cascada and Insignia to the next round
  • Surprise guest: Opel brand ambassador and Opel fan Jürgen Klopp

Star guest at the Opel dealer meeting: Borussia Dortmund coach Jürgen Klopp talks to Opel Marketing Director Andreas Marx.

Modern cars and a new team - well equipped Opel launches into 2013. At today's Opel dealer conference in Rüsselsheim, the Executive Committee was led by Dr. Thomas Sedran and Alfred E. Rieck are main objectives. The event, attended by more than 1,000 dealer representatives from all over Germany had traveled was "placed Best" as its motto. Dr. Thomas Sedran to the guests: "We have products on the market, which are distinguished by their design, quality and advanced technology. Now it's up to all of us to communicate this to our customers and to convince them of our new models. "

The new Opel Cascada was one of the stars at the Opel dealer meeting in Rüsselsheim. Sales and Marketing Executive Alfred Rieck presented the elegant convertible, which celebrates in March at the Geneva Motor Show world premiere.

At the same time put the dealers Sedran the future plan "Drive! 2022 "before. He aims to lead Opel mid-decade to return to profitability. In addition to greater cost is the plan for a new sales strategy, strengthening the brand image as well as an export and model offensive. Alfred E. Rieck, Board Member for Sales, Marketing and Aftersales, presented the Drive on! " 2022 "based Key points:" We have brought in the past year with Ampera, new Astra family, mocha and other models groundbreaking vehicles to market. With the new products we want to create the turnaround and return to winning ways. That this is achieved, already shows the great customer interest in Mocha: At the beginning were already more than 65,000 orders for our compact SUV. Of central importance is also that our customers are satisfied with their vehicles and service. Here we also have to play to our strengths. "

"Let us take this momentum in the coming months," added the new Opel Sales Manager for Germany, Matthias Seidl. "By ADAM and elegant convertible Cascada now two more exciting models are in the starting blocks." Other components of the current product offensive, the recently available "Active" special models and the introduction of new engines in the spring. The second half then the new Insignia takes center stage. In order to attract the interest of customers, several events are in the dealerships as the great "Angrillen" at Opel on 19 January planned with the preview of the new Opel ADAM. Likewise, the five million existing customers are made aware of the increasingly comprehensive services as well as new models of Opel.

Sport commitment arouses enthusiasm for the brand Opel

Even the return of Opel in the sport has a positive effect on the perception of the brand. This demonstrates both the commitment to motor sports as well as in the Bundesliga. That could Borussia Dortmund coach and brand ambassador Jürgen Klopp confirm on the spot: "Not only in my players, especially for the fans, the cars from Opel are again a really hot topic of conversation, and hence also with their families and friends," explained Klopp Insignia of an enthusiastic driver is in front of the attending dealers. The "Opel Family Cup", which will take place in the summer and at the Klopp takes over the patronage was, here is a very good complement to win new customer groups for the brand.

"Customer satisfaction is the key to our success. To ensure this, we need a great vehicle, as we have prepared them with our current and future portfolio. Equally as important, they are, our local partners, because only you can convince customers to talk directly with the quality of our products. Where we can, we will help" Dr. Thomas Sedran called the dealer to help to break new ground in customer activation.

Thursday 10 January 2013

!NEW! Official Start of Production for Opel ADAM: Lifestyle and Innovations “Made in Eisenach”

  • Only car in its segment produced in Germany
  • Thuringia plant boasts flexible production and highest quality
  • Investments total 190 million euros
  • Over 16,000 orders received before official market premiere on January 19
  • Individualization champion with over 61,000 combination possibilities for exterior and almost 82,000 for interior
  • Opel ADAM will soon be supported by Siri Eyes Free Mode on iPhone

Big venue for a small car: today Opel celebrated the official start of production of its new lifestyle small car ADAM in the Eisenach plant. Many special guests came in honor of the ADAM. “This is a special moment for Eisenach and for the entire company. The ADAM is bold, innovative and versatile, and thus embodies the pioneering spirit that is moving Opel into a new era,” says Steve Girsky, Opel Supervisory Board Chairman, GM Vice Chairman and President GM Europe.


Both Thuringia’s Minister of Economics Matthias Machnig and Deputy Chairman of the Opel Management Board Dr. Thomas Sedran underlined the fact that Opel is the only automaker that not only develops but also builds a small car in Germany. Sedran: “The ADAM is a clear commitment to our plant in Eisenach and to Germany as a whole.” With its vast possibilities for individualization, the ADAM poses challenges for planning, logistics and manufacturing. “The highly qualified Eisenach team as well as everyone in the company who has worked on this project can be proud of this day,” added Sedran.


High jumper Ariane Friedrich was also proud: The European Athletics Indoor Champion 2009 and multiple German champion had the honor of driving the ADAM off the assembly line next to Opel Supervisory Board Chairman Steve Girsky – on a day no less special than her birthday.

Investments of 190 million euros in flexible and modern manufacturing facilities


The key prerequisite to build the ADAM is the ability to be flexible. After all, there is no other car in this class in the world that can offer more than 61,000 variants for the exterior and nearly 82,000 for the interior – ranging from a vast selection of colors and rims to special details like different headliners. Dr. Sedran says, “Whoever orders an ADAM today can be quite certain that he/she won’t see an identical car. Almost every ADAM will be unique – that’s how extensive the diverse range is that we are building here.” Opel invested around 190 million euros to be able to produce this second car line in Eisenach in addition to the Corsa.

The car “Made in Eisenach” already made a huge impression on the public after it was presented at the Paris Motor Show last fall. Now the official premiere at Opel dealerships in Germany is right around the corner on January 19. “Already today we have more than 16,000 orders from all across Europe,” says Dr. Thomas Sedran.

Opel ADAM assembly in Eisenach


Extravaganza of affordable innovations

“The ADAM is not only a symbol of Eisenach and Thuringia. It is a symbol of the entire company. Today Opel has the most attractive model portfolio in its 150-year history and the ADAM is a vital part of that,” emphasizes Plant Manager Stefan Fesser. In particular he pointed out the new clever and affordable technologies in the car. The IntelliLink infotainment system makes the ADAM the best connected small car, as it integrates the owner’s iPhone or Android device in the vehicle. ADAM will soon be supported by Siri Eyes Free mode. The lifestyle car also offers a spectacular selection of innovations that to date were only familiar from higher classes, if at all. Unique in the segment are for example a newest-generation Automatic Park Assist (APA II), heated steering wheel, Side Blind Spot Alert (SBSA) and the Opel-exclusive, fully integrated rear bicycle carrier FlexFix.


Opel ADAM with fully integrated FlexFix bicycle carrier 
Opel’s multibillion euro model offensive continues. The next newcomer, the elegant Cascada convertible, is already in the starting blocks and will be at dealerships in the first half of this year. From 2012 to 2016 Opel will introduce a total of 23 new vehicles and 13 new engines to the market.

Opel Cascada convertible

Wednesday 9 January 2013

!NEW! Opel at the Vienna Auto Show - An impressive appearance

  • Opel ADAM and Opel Mokka are the main attractions at the Vienna Autoshow
  • From 10 to 13 January 2013 in Hall C of the Vienna Autoshow
Opel ADAM
In early January 2013, it is again: Opel Austria presented at the Vienna Auto Show - all HP loving visitors can see the entire Opel model range, quoted with the brand new models ADAM and Mokka.

Opel Mokka SUV
The Vienna Auto Show will take place this year for the seventh time and Opel Austria will play Austria's most important auto show a major role. On an imposing exhibition space of more than 1,400 m2, all Opel fans can experience their brand live and get a comprehensive and exclusive insight into the Opel world and their models, because so closely there are a full range of Opel cars otherwise rarely to see.

"We are delighted to be in 2013 at the Vienna Autoshow in this case be and strive for the unveiling of the chic and urban small car Opel Adam Opel Mokka SUV and the comfortable", says Mr. Alexander Struckl, Managing General Motors Austria GmbH "Opel Austria starts with vigor and full throttle in the new year - it is open to all visitors with the opportunity personally. We realize how important 2013 will be for the Opel brand, and we will meet this challenge with optimism and great vehicles to competitors with high quality, great design and the right touch of innovation drive off. "

The Opel ADAM - Self conscious Supermini

The Opel ADAM is the main attraction at the Opel stand at the Vienna Autoshow represent the 2013th With the individual ADAM Opel opens the growing lifestyle A segment. With a length of just 3.70 meters and 1.72 meters wide (without mirrors), the Opel ADAM recommends perfect as an agile, crisp three-door model for the city. Its driving dynamics also offers all the requirements for highway and rides into the countryside. Inside, four people enjoy a generous feeling of spaciousness for this class of vehicle, and great quality look. ADAM can be combined with a wide selection of colors, finishes, stylish headliners and technical innovations individualize the wishes of the owner accordingly. A number of these customization options can at the Vienna Auto Show will be reviewed for the first time in Austria.

The new and comfortable Opel Mokka SUV - Crossover and Allrounder

The Opel Mokka is the caffeine boost for the visitors. At a length of 4.28 meters, it offers five people generous space and an elevated seating position. He also delivering on the promise of Opel to combine attractive design with innovative technologies and features of larger cars and so they a larger pool of customers to make it accessible. Opel is the first time in Mokka subcompact SUV market of ergonomic seats (AGR) with the approval of the Campaign for Healthier Backs Association as well the AFL + Adaptive Forward Lighting and integrated FlexFix ® bicycle carrier. These are numerous technologies available to improve ride comfort and increase safety, including the Electronic Stability Program (ESP) and standard Traction Control (TC), the Hill Start Assist (HSA) and the Hill Descent Control (HDC) . In addition, can be equipped with front instead of Mokka with an intelligent All Wheel Drive (AWD). Of all these advantages, guests of the Vienna Auto Show can take live picture.

The Vienna Auto Show 2013 Overview

The Vienna Auto Show in Vienna is one of the largest and best-attended exhibitions in Austria and already celebrating its seventh edition. 400 new car models from about 40 brands are presented on an exhibition area of ​​30,000 sqm. Highlights represent noting the numerous Austria and European premieres of the car manufacturers.

For more information about the show please visit: www.viennaautoshow.at