Opel Increases Global Sales by a Strong 15% in 2023

• High proportion of electric vehicles: Sales increase of 22% for electric vehicles
• Internationalisation strategy working: 62% increase outside of Europe
• Considerable light commercial vehicle growth: Sales up by 26% 
• Strong growth in the C-segment: Astra and Grandland sales up by 57% 

Opel grew significantly in 2023 with a sales increase of 15%. This is the highest percentage growth rate in more than 20 years. Global sales were up to around 670,000 vehicles giving the German manufacturer its highest registration numbers in four years.

Opel closed 2023 with a market share of around 5.3% on its home market of Germany. In the UK, Vauxhall recorded a market share of six percent. Opel is also very successful in Turkey with a market share of six percent.

“We can look back on a very strong year in 2023. Opel has grown considerably. We have made significant gains, particularly in electric vehicles, across the C-segment and light commercial vehicles. We were also able to significantly expand our international business. This is clear evidence that our strategy is working,” said Opel CEO Florian Huettl.

High proportion of electric vehicles: Sales increase of  22% for electric vehicles

Battery Electric Vehicles (BEVs) were extremely well received by customers. Around 90,000 BEVs sold represent a significant increase of 22 percent compared to previous year. This impressively demonstrates success of Opel’s electrification offensive.

Internationalisation strategy working: 62% increase outside of Europe

Opel grew strongly outside of EU 29 markets last year and increased sales by around 62% to a total of 101,000 vehicles. This corresponds to 15% of the brand’s total sales.

Considerable light commercial vehicle growth: Sales up by 26%

In total, Opel and Vauxhall were able to sell 125,000 light commercial vehicles worldwide, which corresponds to an increase of 26% compared to 2022. Brands secured a leading position among electric vans with around 17,000 units of Combo Electric, Vivaro Electric and Movano Electric sold on the European market (EU 29).

Strong growth in C-segment: Opel Astra and Grandland sales up by 57%

Opel also continued to grow in the highly competitive C-segment. Astra was able to double its European sales (EU 29) in 2023 with all drive versions. Overall, Opel recorded significant growth worldwide in the C‑segment. Compared to the previous year, the brand sold around 57% more units of Astra and Grandland.

Opel Corsa and Mokka continue to be successful across Europe

Corsa once again proved to be a bestseller last year. In company's two largest markets, Germany and  United Kingdom, it was most popular choice in B-segment. In Greece, Opel Corsa was even the best-selling car overall in country. In addition to leading way in Germany and United Kingdom, the Corsa Electric took second place in registration statistics in its segment in Italy, Netherlands, Portugal and Austria. Mokka Electric was most popular B-SUV in United Kingdom and finished second in Germany, Spain, Poland and Belgium.