Thursday 2 October 2014

!NEW! Corsa E in Paris: Opel Celebrates World Premiere with Claudia Schiffer

Fifth generation Corsa and supermodel take center stage at Opel press conference


The stage is set: Opel Group CEO Dr. Karl-Thomas Neumann and supermodel Claudia Schiffer presented the new Corsa generation in Paris.
Raise the curtain for the Paris Motor Show: Opel opened the show this afternoon with the world premiere of the new Opel Corsa. The Opel exhibition stand located in Hall 5 paid tribute to the fashion capital and resembled a catwalk. The newest generation of the small car bestseller, driven by Opel Group CEO Dr. Karl-Thomas Neumann, graced the stage first, followed by the fashion icon. The supermodel will also be the star of the upcoming advertising campaign for the successful car from Rüsselsheim.

New TV campaign: Tina Müller, CMO Opel Group, and CEO Karl-Thomas Neumann reveal Claudia Schiffer as the star of the new Corsa campaign
“The new Corsa offers pure driving experience for an entry-level price of just €11,980. Outstanding steering precision, first class comfort along with completely new high-torque turbocharged engines – traits normally reserved for much more expensive cars. Furthermore, the interior impresses with highest quality and the Infotainment system guarantees excellent connectivity for Apple and Android devices. You just have to love our fashionable Corsa,” said an enthusiastic Neumann.

Impressive appearance: GM President Dan Ammann (on left) and Opel Group CEO Karl-Thomas Neumann share the stage with supermodel Claudia Schiffer at the world premiere for the Opel Corsa
Supermodel Claudia Schiffer has also already succumbed to the charm of the star of the exhibition. “The Corsa looks great and is very chic – just like Paris. In general, I like the design of all the new Opel cars like ADAM, Mokka and, of course, the Corsa a lot. Now I am looking forward to shooting the Corsa adverts even more,” said Schiffer.

Turbocharged pocket rocket: Opel ADAM S in Paris
Elsewhere, Opel is also presenting the sporty ADAM S in Paris. The lifestyle pocket rocket will be available from November. Its 110 kW/150 hp will propel it from 0 to 100 in 8.5 seconds and enable top speeds of well over 200 km/h.

The lively 1.6 CDTI is part of a new family of Opel all-aluminum diesel engines. The 100 kW/136 hp version reaches 85 hp per liter – unrivalled in its displacement class – and delivers plentiful torque of 320 Nm
The popular Opel Mokka will be fitted with the 100 kW/136 hp ‘whisper diesel’ already known from the Astra and will deliver a combined cycle consumption of 4.1 liters of diesel. Opel has also prepared a new and ultra-modern engine for the company’s flagship, the Insignia, and for the versatile Zafira Tourer. Both will be available with the 125 kW/170 hp and 400 Nm 2.0 CDTI turbo diesel that impresses with low consumption and extraordinary smoothness. The new 2.0 CDTI runs as clean as a gasoline engine thanks to Opel’s BlueInjection selective catalytic reduction (SCR) system.

Opel power: New generation,  2.0 CDTI with 125 kW/170 hp and 400 Nm for Insignia and Zafira Tourer


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