Groupe PSA chooses Atlanta for its North American Headquarters

 • Groupe PSA North America’s headquarters will be operational by February

• The latest step of its 10-year plan for a progressive entry of Groupe PSA into North American market

• Highly skilled people will join the team as Groupe PSA North America grows into broader fields of the business

Groupe PSA has chosen to establish its new North American headquarters in Atlanta, Fulton County. The headquarters will be operational by February 2018. A core team has already been set up to build the strategy and steer its execution. The decision to locate in Atlanta came after a yearlong, nationwide search to find the optimal balance of business environment, standard of living and workforce.

“We’re thrilled that Groupe PSA – the second largest carmaker in Europe and one of the top mobility providers in the world – has picked Atlanta as its new North American home” said Governor Deal after his visit in France end 2017. “Groupe PSA joins a growing family of automotive manufacturers and suppliers operating here in Georgia. This announcement is a great win for our state and yet another testament to the strength of our business environment and infrastructure.”

“We looked at every aspect of the Atlanta community and found it to be the most suitable location for us,” said Larry Dominique, President of PSA North America. “While the overall business environment, standard of living and university system played an important part in our decision, our unique needs in terms of technology, mobility innovation and car culture ultimately identified Atlanta as our perfect choice.”

In April 2016, Groupe PSA announced the return to the U.S. market in three phases plan as outlined in the 

Push to Pass strategic plan: mobility services at first, mobility services with Groupe PSA’s vehicles then and finally retail sales. The first step has been already initiated with Free2Move aggregation platform launched in October 2017 in Seattle before rolling into other cities in the coming months. This application allows users to choose between a wide range of car, scooter and bike sharing transportation services.

“We are at the epicenter of North America’s auto industry and we are excited to welcome Groupe PSA to Georgia”, said GDEcD Commissioner Pat Wilson. “When we visited PSA in Paris with Governor Deal a few weeks ago, we quickly learned that Groupe PSA would be a fantastic addition to our automotive community.”

!NEW! Buick’s U.S. Crossover Sales Rise 22 Percent in May

Encore small SUV has best May ever; brand sales post best May since 2005

Buick Encore retail and total sales rose 22.1 percent and 20.7 percent, respectively, in May as demand for the brand’s small luxury SUV shows no signs of letting up. It made up 30 percent of the brand’s sales.

Buick U.S. sales increased in May compared to a year ago on the strength of the brand’s crossover models. Buick Enclave deliveries were up 23 percent and the Encore was up 21 percent, for its 17th consecutive year-over-year sales increase.

Buick has sold more Encores this year than any other model, accounting for 30 percent of the brand’s retail sales.  

2015 Buick Encore small SUV

“Buick was among the first to capitalize on the rapidly growing small SUV segment with the Encore, which appeals to buyers seeking luxurious features in a smaller and more efficient package,” said Duncan Aldred, vice president, Buick. “The Encore has performed extremely well in its segment and we expect it will continue to do so.”

In its debut year, Encore scored at the top of its segment in the J.D. Power Initial Quality Study – practically unheard of for a new model. In a recent owner survey, 96 percent said they were either satisfied or completely satisfied with their vehicle and 95 percent said they would recommend a Buick based on their experience with the Encore.

Autotrader.com recently named Encore one of its 10 Best Cars for Recent College Grads, citing its sleek exterior styling, premium interior, maneuverability, quality and fuel efficiency.

Earlier this year, Buick was the first U.S. automaker in the Top 10 in a popular consumer magazine’s annual ranking of automotive brands. At No. 7, Buick moved ahead of traditionally high-rated automakers such as Honda and BMW. Eighty-three percent of Buick models made it onto the magazine’s recommended list – the most for any brand.

!NEW! GM’s Retail Sales up 7 percent, Outpacing Industry

Average transaction prices hit record $34,000; incentives down during month

General Motors Co. (NYSE: GM) dealers delivered 256,047 vehicles in the United States in March 2014. Total sales were up 4 percent compared with a year ago. Retail sales were up 7 percent and GM gained retail market share.

Fleet sales were down 5 percent due to a planned reduction in rental deliveries. However, commercial fleet sales were up 5 percent for the fifth consecutive monthly increase.

“GM’s retail sales, like the weather and the economy as a whole, have been on an improving trend since early February,” said Kurt McNeil, U.S. vice president of Sales Operations. “We expect to see solid economic growth in the months ahead, with the job market, household income and consumer spending all showing positive signs. It is a strong backdrop for the launch of our all-new heavy-duty pickups, large SUVs and other new products, like the Cadillac ATS coupe coming this summer. 

“Our dealers continue to work hard to exceed people’s expectations for customer care, whether they are shopping for one of our award-winning new products or coming in to have their vehicle serviced,” he said

March Retail Sales Highlights (vs. 2013)

• Deliveries of the Chevrolet Silverado, the 2014 North American Truck of the Year, were up 14 percent and the GMC Sierra was up 23 percent. 
• During the month, Vincentric, which uses a proprietary model to measure cost of ownership attributes including depreciation, fuel, insurance, maintenance and repair costs, said the Chevrolet Silverado family has the lowest cost among full-size pickups.
• Deliveries of Chevrolet passenger cars were up 10 percent. The Spark was up 17 percent; Sonic was up 20 percent; the Volt was up 7 percent; the Impala was up 103 percent; and the Corvette, the 2014 North American Car of the Year, was up 221 percent.
• Deliveries of the Cadillac SRX were up 37 percent. In addition, the CTS family was up 11 percent on the strength of the new 2014 CTS sedan, which is the 2014 Motor Trend Car of the Year.
• Sales of the Buick Regal were up 52 percent and the Encore was up 71 percent.
• Sales of large SUVs were up 62 percent, with availability of the all-new 2015 models building, per plan.
• GM’s incentives as a percentage of average transaction prices, or ATPs, were 10 percent compared with 10.3 percent for the industry, according to J.D. Power PIN estimates through March 23. That is down from February and year over year.
• GM’s ATPs set a new record of about $34,000, up about $2,000 per unit from February and more than $3,800 from a year ago, according to J.D. Power PIN estimates.                                                               

GM delayed this release for several hours due to a computer systems issue that impacted dealer sales reporting. These results reflect sales reported through GM’s primary and backup dealer systems and we believe they accurately reflect March sales, although it is possible that a few hundred March deliveries may be reported in April. 

!NEW! Buick Advances Connected-Car Convenience with OnStar 4G LTE

2015 LaCrosse, Regal, Verano, Encore to get high-speed connection

Starting this summer, owners of most 2015 Buick models can be connected by the high-speed data of OnStar 4G LTE. A built-in Wi-Fi hotspot will keep passengers connected on the go, allowing them to browse the Internet, download movies, play games or send email on up to seven devices at once.

2015 Buick Regal - Adavanced 4G LTE connectivity

Buick announced today at the DENT Conference that the 2015 LaCrosse, Regal, Verano and Encore would come standard with OnStar 4G LTE hardware, with data packages available for an additional charge. The 4G LTE technology in these four models is faster than the 3G connectivity offered by some competitors. Available in the U.S. and Canada, OnStar 4G LTE hardware will be in every Buick model by the 2016 model year.

“Today’s Buick lineup is full of technologies that help make our owners safer and more secure than they would be without them,” said Tony DiSalle, vice president of Buick Marketing. “With the introduction of high-speed OnStar 4G LTE, Buick owners will be better connected as well.”

The Wi-Fi hotspot will allow passengers to connect their personal devices, such as compatible smartphones, laptops and tablets, to high-speed wireless Internet. Business travelers can check and respond to emails from a rest area, families can play games between devices, and drivers can stream their favorite Internet radio apps via a new Buick AppShop.

Every 2015 model offered with OnStar 4G LTE will also come with Buick AppShop, a feature of IntelliLink. Through Buick AppShop, owners can use their 4G LTE connection to download apps and stream data – such as Internet radio playlists – through the in-vehicle interface.

Buick AppShop will continue to grow, and all apps can be updated to newer versions as they become available. While final content has not yet been determined, initial apps are expected to include iHeartRadio, Priceline.com, the Weather Channel, NPR, Slacker Radio, Cityseeker, Eventseeker, Glympse and Kaliki, with more coming throughout 2014 and beyond.

Buick AppShop is accessible through Buick IntelliLink on most 2015 MY Buick vehicles, and provides drivers with location-based information apps, like The Weather Channel.

Later this year, a Vehicle Health app will provide in-vehicle diagnostic reports and allow owners to schedule a maintenance appointment from the car. The Vehicle Health app pulls diagnostic data from the vehicle, providing a level of vehicle integration not possible with a smartphone.

The Vehicle Health Monitor displays vehicle data and provides on-demand diagnostic reports and maintenance notifications, and also provides contact information, appointment scheduling and, on properly equipped vehicles, navigation routing to the owners preferred dealer.

With OnStar’s 4G LTE connection, the vehicle provides a mobile hub, giving customers easier access to apps and services that require a high-speed cellular or data connection.

In collaboration with AT&T, the data connection in the car will be fast – and flexible. Current AT&T customers can add their vehicle to a shareable bucket of data through AT&T Mobile Share plans. All drivers can pay for data through OnStar, independently from their other mobile data accounts. Pricing and data packages for OnStar 4G LTE will be announced later this year.

Buick’s 4G LTE launch coincides with OnStar’s 10th generation hardware, an upgrade allowing voice and high-speed data services. 

“We are focused on constantly improving the OnStar service so that the system continues to remain a trusted value-add for GM customers,” said Terry Inch, chief operating officer, OnStar. “4G LTE will enable the most powerful OnStar connection ever.”

OnStar Advisors currently respond to about 185,000 calls every day or more than two calls every second. OnStar is standard across the Buick lineup, with a six-month Directions and Connections plan included on every vehicle.

Buick owners also get the OnStar RemoteLink Key Fob Services, which allows owners to lock or unlock doors, activate the horn and lights, and remotely start a properly equipped vehicle using the OnStar RemoteLink smartphone app. The Key Fob Services are included for five years for Buick vehicles in the U.S. and Canada. 

!NEW! Opel with OnStar Connectivity: All-Round Vehicle Services Solution

Opel and OnStar: The next level of vehicle connectivity

• Automaker preparing launch of OnStar in Europe in 2015
• Powerful 4G LTE wi-fi connection
• State-of-the-art connectivity possibilities increase safety and comfort

Opel and OnStar: Today Opel CEO Dr. Karl-Thomas Neumann announced the introduction of OnStar at the Geneva Auto Show 

Opel launches the next level of vehicle connectivity at the Geneva Motor Show. At today’s press conference, Opel CEO Dr. Karl-Thomas Neumann announced the introduction of OnStar. “OnStar and Opel will make driving in Europe safer and more relaxed from 2015,” said Neumann. “With OnStar 4G/LTE, Opel drivers will enjoy high-speed mobile connectivity, and with this we take a major step towards realizing our vision of connectivity – the Opel Monza Concept that we presented last fall.” OnStar is the leading brand of connected safety and security solutions, value-added mobility services and advanced information technology.

Opel also presents three hot new models at its booth in Hall 2. Karl-Thomas Neumann unveiled the cool and charismatic ADAM Rocks, the racy ADAM S and the super sporty Astra OPC EXTREME. ADAM ROCKS also showcases another debut in Geneva: the 1.0 ECOTEC Direct Injection Turbo engine. ADAM is the first car to feature the small powerhouse, which will gradually become available in other models. Opel’s major powertrain offensive is also making strides on the diesel front: visitors in Geneva can for the first time take a close look at the Astra with the 81 kW/110 hp version of the new generation 1.6 CDTI Turbo diesel.

More than 6.5 million customers in the U.S., Canada, China, and Mexico already use OnStar connected services. Opel is planning to introduce OnStar across its passenger car range in selected European markets beginning in 2015. Karl-Thomas Neumann explained which services will make driving easier and more carefree:

1. 4G LTE connection: With OnStar 4G LTE, the car becomes a powerful, mobile Wi-Fi hotspot, giving easier access to apps and services that require a high-speed cellular or data connection, for up to seven mobile devices.

2. Emergency services: No matter what kind of trouble a driver encounters out on the road, OnStar is there to help. If the airbag deploys, OnStar can be alerted automatically. Even if it's a medical emergency, or you witness a crash, just press your emergency button and OnStar can request help.

3. Remote link: Drivers can remotely connect to their vehicle with the OnStar RemoteLink mobile app. They can view oil life and tire pressure info on their smartphone, and lock or unlock their vehicle via smartphone. Destination addresses can be sent immediately to the on-board navigation system.

4. Stolen vehicle assistance: If a vehicle is ever stolen, OnStar can work with the police to recover it quickly and safely.

5. Roadside assistance: If drivers find themselves stranded, they are never alone. Whether it is an empty gas tank or a flat tire, a push of the emergency button is all it takes for OnStar to request that help be sent.

6. Vehicle diagnostics: OnStar sends a monthly Vehicle Diagnostics email with the most important vehicle data and information. A diagnostic check can be requested at any time at the push of a button.

7. Remote services: Drivers never have to worry about locking their keys in the car again. They just have to call OnStar, where an advisor will verify their account and send a signal to their vehicle to unlock the doors. Destination addresses can be sent immediately to the on-board navigation system by pressing the OnStar button, or via the RemoteLink app.

Additional information about availability of vehicles sold in Europe with OnStar and pricing will be announced closer to the launch.

Top connectivity today: IntelliLink in ADAM, Insignia, Meriva and Co.

Opel already offers ultra-modern connectivity possibilities today – with the innovative infotainment system IntelliLink. The IntelliLink version in the urban lifestyle car Opel ADAM is especially sophisticated. The advanced and yet affordable system makes the small individualization champion the best connected small car on the market. The German trade magazines Auto Bild and Computer Bild recognized the IntelliLink infotainment system in the Opel ADAM with the “Connected Car Award“. A major benefit is that IntelliLink is compatible with both Apple iOS and Android software-operated smartphones. The full scope of options IntelliLink offers with its seven-inch color touchscreen in the ADAM also includes TuneIn, a global radio access app, BringGo, a full function navigation app, and Stitcher, a global podcast internet radio app. The onboard infotainment system’s various functions can be tailored to individual needs and preferences, bringing the smartphone owner’s personal environment into the Opel ADAM.

Also supported by Opel ADAM’s IntelliLink is the Stitcher App, a free global podcast internet radio app which enables users to listen to programs live or after they have been broadcast.

Opel ADAM also offers comprehensive Siri Eyes Free support over the iPhone. To activate Siri in Eyes Free mode, drivers connect their iPhone with IntelliLink via Bluetooth and then press the voice activation button on the steering wheel. Siri Eyes Free can be called up while other apps, such as BringGo Navigation, are running in the background. Music and navigation information is automatically muted during this time. The following functions are available with voice command over Siri Eyes Free.

Opel ADAM IntelliLink - Siri Eyes Free Modus

The high-tech IntelliLink system is not a privilege limited to ADAM. In various infotainment variants, it upgrades the new Insignia and Meriva as well as many other Opel models including the Astra, Mokka, Cascada and Zafira Tourer. The system impresses with direct, pleasant and user-friendly operation. While keeping their hands on the wheel and eyes on the road, drivers enjoy a broad spectrum of information and entertainment. Bluetooth phone connectivity and audio streaming are available, as is the display of images via USB connection, whereby the latter requires the vehicle to be parked. Fast and precise navigation is standard with the Navi 950 Europa IntelliLink system. Destinations can either be entered over the familiar control button or by voice command. The typical IntelliLink monitor surface guarantees excellent readability. In addition, the driver can also have the Navi 950 IntelliLink system read out incoming text messages.

Opel Insignia with completely new infotainment generation incl. 8-inch color-touchscreen, touchpad, steering wheel controls and voice operation.

!NEW! Buick Regal Gains Sales Momentum with Strong January

New AWD offering helps sedan achieve double-digit increase

2014 Buick Regal GS AWD 

The Buick Regal saw a 35 percent retail and 43 total sales gain in January, marking the fourth consecutive month of year-over-year growth since launch of the new model.

Redesigned for 2014, the Regal now offers an available advanced all-wheel-drive system that incorporates electronic limited-slip differential to help make the most of traction in all driving conditions. Regal AWD, offered on 2.0L Turbo and performance GS models, accounted for 18 percent of January Regal sales.

In the Northeast region of the U.S., the largest market for AWD cars, the Regal AWD accounted for 26 percent of Regal sales.

“Many consumers will only consider a vehicle with AWD,” said Tony DiSalle, vice president of Buick marketing. “We’ve listened to our customers and delivered an AWD Regal that not only gives them a vehicle for inclement conditions, but one that adds confidence and fun no matter what the weather.”

While engineered to offer sure-footed handling in low-grip conditions, Regal’s new AWD system also alters its characteristics to support performance-oriented driving when the Sport or GS driving modes are selected on Regal GS. Dealers are ordering nearly four in 10 Regal GS models with AWD.

Regal sedan customers cite exterior design and quality as top reasons for purchase.

Photo Credit: © General Motors