!NEW! 2018 Buick Regal GS Makes World Debut

Premium sport sedan offers all-new 310 horsepower V6, nine-speed transmission and intelligent AWD with active twin clutch

 

2018 Buick Regal GS

Where spirited driving meets attainable luxury and sleek, sporty design meets modern usefulness, you’ll find the 2018 Buick Regal GS – a car for commutes that are anything but common. As the brand’s most dramatic expression of design and dynamics, this all-new model balances these key characteristics to provide customers excellent driving performance every day and in every season.

The 2018 Regal GS advances the nameplate with 51 more horsepower than the model it replaces, more refined transmission and AWD technology, all-new, heated/cooled and massaging performance seats and the added functionality and style of a five-door sportback design. Starting at $39,990 with destination charges, the Regal GS offers luxury features at a price more attainable than competitors from Audi and BMW.

“This is a sport sedan designed for everyday driving, but one that makes every drive special,” said Duncan Aldred, vice president, Global Buick and GMC. “The new Regal GS is in the sweet spot of the market: more refined and luxurious than the mainstream, more value for the price with style and premium features on par with higher-end competitors, and with standard features like AWD with active twin clutch and a rear sportback design that will surprise customers with its usefulness.”

 Regal GS Highlights:

• New 3.6L V6 with 310 horsepower and 282 lb-ft of torque featuring direct injection, cylinder deactivation and stop/start technology
• Standard nine-speed automatic transmission and intelligent all-wheel drive (AWD) with active twin clutch for improved vehicle control, and five-link rear suspension
• GS-specific, AGR-certified, performance seats that are heated, cooled and massaging with adjustable seat and seat-back bolsters as well as thigh support
• Second-generation Continuous Damping Control (CDC) capable of 500 adjustments per second and Interactive Drive Control with GS and Sport modes
• Unique sport front and rear fascias, side skirts and rear spoiler
• Standard 19-inch wheels
• Performance brakes with Brembo front calipers
• Sport-tuned exhaust system
• Sport flat-bottom steering wheel and metal pedals
• Available head-up display

 

Buick’s most advanced new propulsion components come standard on the new Regal GS. With 310 horsepower, its refined 3.6 liter V6 provides more power than an Acura TLX A-Spec or a Lexus IS350 F-Sport but offers seamless auto stop/start technology and can cruise on four cylinders. The V6 engine is complemented by a sport-tuned dual exhaust system.

Regal GS’ intelligent AWD system with an active twin clutch can precisely transfer torque between the rear wheels for more refined and efficient performance, and the GS receives one of the first applications of the nine-speed automatic transmission in the Buick lineup that’s mated to AWD. This advanced new transmission will soon be offered across five different Buick models.

Every Regal GS also features Buick’s Interactive Drive Control, allowing the driver to tailor the car’s dynamics based on different drive experiences through a standard setting or Sport and GS modes selected via the center console. Interactive Drive Control utilizes Buick’s second-generation Continuous Damping Control (CDC), which is able to adjust suspension damping up to 500 times per second.

Versus a standard 2018 Regal Sportback, the GS also has standard Brembo brakes for more confident stopping power.

“With the all-new 2018 Regal GS, we set out to make a driver-focused, engaging and entertaining sport sedan without sacrificing the smooth ride and refined character expected of any modern Buick,” said Martin Hayes, chief engineer for the Buick Regal GS. “Our new V6 and nine-speed transmission, intelligent AWD and CDC all work to deliver excellent driving performance.”

Outside, Buick’s signature sculptural beauty presents the car’s sporting nature in an understated way with aggressive front and rear fascias, standard 19-inch wheels, a rear decklid spoiler and GS badging front and rear. Full LED headlamps are an option.

Inside, the Regal features unique perforated GS-specific performance seats with integrated headrests and adjustable lumbar and thigh support bolsters. The seats are heated and ventilated and come standard with a massage function. The interior also features a standard heated flat-bottom sport steering wheel and GS-specific pedals and sill plates.

The 2018 Regal GS offers a cohesive and connected infotainment experience with an 8-inch diagonal touchscreen and 8-inch diagonal reconfigurable instrument cluster as standard equipment. Apple CarPlay and Android Auto compatibility both come standard. A full-color head-up display is available with an optional Driver Confidence II package that also includes several safety features including Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert and Adaptive Cruise Control with Forward Automatic Braking.

The Regal GS is a highest performance expression of the 2018 Buick Regal GS Sportback. Other Regal Sportback models will offer a standard 2.0T engine and sleek new design at a starting price -- $25,915 – that’s approximately $2,000 lower than the 2017 Regal.

The first-ever Regal TourX, which combines car-like handling and SUV capability, launches with limited availability of select higher trim levels later this year. TourX models with a starting price of $29,995 are expected to be available at dealers in February 2018.

!NEW! First-Ever Buick Enclave Avenir Offers Progressive, Family-Oriented Luxury

Buick Enclave ushers in the arrival of Buick’s new luxury sub-brand

All-New 2018 Buick Enclave Avenir

Debuting with the 2018 Buick Enclave, the new Avenir sub-brand represents the highest expression of Buick luxury. Avenir offers unique styling cues and an extensive set of standard features and premium materials throughout the vehicle. New and versatile functionality, interior spaciousness, and intuitive technologies build on the Enclave’s established popularity.

Smart innovation and style come standard on the 2018 Buick Enclave Avenir. Buick-first Evonik Acrylite exterior lighting illuminates the road ahead with the power of more than 100 LEDs across the vehicle. A Rear Camera Mirror provides a clearer, broader view of what’s behind. And in-vehicle ionization leaves the air cleaner and fresher. It’s all packaged within an elegant design that combines concept car inspiration with improved interior luxury amenities and roominess for up to seven passengers.

“The Enclave has been a successful formula for the Buick brand, with sales results that have defied traditional product cycles, and 90 percent of customers purchasing in the top two trim levels,” said Duncan Aldred, vice president of Global Buick and GMC. “It’s a beacon for the modern, attainable luxury Buick stands for and is a natural place to launch Avenir.”

Buick Enclave Avenir highlights

• Avenir model comes standard with extensive active safety, connectivity and luxury features for a simple and convenient buying experience.
• It has an all-new body structure for safety, strength and mass efficiency, plus 17 radar, camera and ultrasonic sensors when fully equipped.
• It accommodates seven passengers comfortably and offers more cargo volume behind the first row than the Acura MDX, Audi Q7 and Infiniti QX60.
• Standard hands-free power-programmable liftgate with a Buick tri-shield logo illuminates the ground below the hidden sensor and power-folding third row.
• Avenir-exclusive 3-dimensional mesh grille, badging, pearl nickel 20-inch aluminum wheels and luxurious interior materials are standard.
• Buick-first Rear Camera Mirror is standard on Avenir.
• Buick-first Evonik Acrylite lighting technology provides a distinctive light signature.
• Tow capacity of up to 5,000 pounds is more than enough to tow a typical 21-foot sport boat.
• A standard 3.6L V6 engine with stop/start technology, Buick-estimated 302 horsepower and 260 lb-ft of torque is paired with a nine-speed automatic transmission.
• Standard five-link rear suspension and available continuously variable real-time damping (CDC) offer a refined, isolated ride.
• Available intelligent AWD with active twin-clutch rear differential and Buick-first switchable AWD help improve control and efficiency.

Avenir: Buick’s highest expression of exclusive style, inclusive luxury

2018 Buick Enclave Avenir - Interior

All Avenir models will feature an exclusive 3-dimensional mesh grille paired with chrome wings inspired by Buick concept cars. Additional Enclave Avenir notable styling cues include 20-inch, six-spoke wheels with a pearl nickel finish; five premium exterior colors; an Avenir Chestnut and Ebony interior with piping on the seats and contrasting stitching; embroidered first-row headrests; Avenir floor-mats; a wood-accented steering wheel; and bold Avenir-scripted sill plates on all four doors.

A wide array of advanced technologies and interior features emphasizing premium comfort and inclusive luxury comes standard in the Enclave Avenir, including heated and ventilated front seats; heated second-row seats; navigation; wireless charging; a dual moonroof; an 8-inch diagonal reconfigurable cluster display; a 360-degree surround vision camera system for easier parking; and a rear camera mirror that can function as a traditional mirror or as a camera, eliminating obstructions such as heads and headrests while expanding the rear field of vision by an estimated 300 percent.

Available adaptive cruise control and full speed Forward Automatic Braking offer customers even more safety feature options, and a premium suspension with continuously variable real-time damping (CDC) provides a smooth, comfortable ride, with enhanced body control and handling in Sport mode.

“This is a vehicle intended for Buick customers who demand the best and the latest our brand has to offer,” said Aldred.

Elegant design and functionality define the all-new Buick Enclave

The Enclave’s new design architecture enables a balanced, athletic appearance. New proportions give it a sleeker look with aerodynamic benefits for efficiency. The roofline is lower, the windshield is sharper and the wheelbase is extended, giving the vehicle a more dramatic stance. Its sculpted body creates a windswept appearance. Its interior is inviting and harmonious.

Extensive use of LEDs is integrated into Buick’s first application of Evonik Acrylite technology and bi-functional LED projector headlamps and LED tail lamps. The technology’s compound curvature application creates a smooth, uniform and recognizable appearance that will make the Enclave stand out on the road. IntelliBeam headlamps also allow drivers to experience better road illumination and improved visibility without having to manually switch the high beams on and off.

A significantly enhanced suite of available advanced safety technologies is engineered to help drivers monitor their surroundings and feel confident when behind the wheel. Standard safety equipment on all 2018 Enclaves includes a rear vision camera, rear park assist and seven air bags, including a front center side airbag. Among the available crash-avoidance technologies are rear cross traffic alert, front pedestrian braking, lane keep assist with lane departure warning, safety alert seat and surround vision.

Having leveraged the first-generation Enclave as a benchmark for quietness, the 2018 Enclave cabin is engineered to further minimize unwanted interior noise through its honed exterior shapes, sealing and sound-deadening acoustics and strategic use of materials throughout. QuietTuning and active noise cancellation enhancements help to reduce, block and absorb noise, keeping it from entering the cabin. A 10-speaker Bose Premium sound system with new components, new tuning and a redesigned bass enclosure further enhances the sound experience.

Another lifestyle-enhancing feature in the Enclave interior is an air ionizer that eliminates odors and provides higher air quality. It works by producing negatively charged particles that attract air-borne contaminants and break down their structure, cleaning the cabin air. The ionizer can help address external and internal odors and reduce bacteria, viruses, dust, debris and pollen, while also helping improve driver alertness. It requires no maintenance or filter replacement.

Enclave’s interior has flexible cargo solutions for large and small items. The vehicle has 10 percent more cubic feet of overall interior space when including the hidden underfloor storage, and 23.6 cubic feet of cargo space behind the third row. Other space enhancements include a 10-inch-deep dry underfloor storage with 3.1 cubic feet of space.

Second- and third-row seating fold flat to create a wide, nearly-flat load floor. A power-folding third row makes reconfiguring more convenient, while second-row SmartSlide Seats provide easy access to the third row. On the passenger side, the SmartSlide seat provides pitch slide functionality to allow access even with an empty forward-facing child seat installed (using the LATCH system).

Additional standard equipment on every 2018 Enclave includes keyless entry and push-button start, a hands-free power-programmable liftgate with a Buick tri-shield logo illuminating the ground below the hidden sensor, tri-zone automatic climate control, universal home remote and more.

Every Enclave also comes equipped with an OnStar 4G LTE Wi-Fi hotspot (AT&T data plan purchase required after limited data trial period) and five years of the OnStar Basic Plan [1] at no additional cost. Among other benefits like an industry-leading myBuick app, this connectivity plan features OnStar Smart Driver, an opt-in service designed to help Buick owners maximize their vehicle’s overall performance and become better drivers.

A frameless 8-inch diagonal infotainment system with Teen Driver, Rear Seat Reminder [2], and Apple CarPlay and Android Auto compatibility is standard. Every Enclave features Rear Seat Reminder2, an industry-first feature designed to remind drivers to check the back seat as they exit their vehicles under certain circumstances.

The Buick Enclave will continue to be manufactured in Lansing, Michigan, and goes on sale in the fall of 2017. Pricing and other details will be announced later this year.

Buick is positioned to carry its momentum through 2017 and beyond. By the end of the decade, the brand will launch at least a dozen new or updated models globally, not including models from the Avenir luxury sub-brand. The 2018 Enclave is the seventh new Buick model introduced in less than two years.

[1] OnStar Basic Plan is available for five years from the delivery date of eligible 2015 model year and newer vehicles and is transferable. Basic Plan does not include Emergency, Security or Navigation services; these and other services require a paid plan. Visit OnStar.com for details.

[2] Does not detect people or items. Always check rear seat before exiting.


2018 Buick Enclave Avenir Specifications

Overview

Model:	Buick Enclave Avenir
Body style / driveline:	midsize SUV / front-engine; front-wheel drive and available all-wheel drive
Construction:	body-frame integral
EPA vehicle class:	sport utility vehicle
Manufacturing location:	Lansing Delta Township
Key competitors:	Acura MDX, Infiniti QX60, Lincoln MKX

Propulsion Systems

Engine:	3.6L V6 with stop/start technology
Displacement (cu in / cc):	223 / 3649
Bore & stroke (in / mm):	3.7 x 3.37 / 94 x 85.6
Block material:	cast aluminum
Cylinder head material:	cast aluminum
Valvetrain:	DOHC, four valves per cylinder with VVT
Fuel delivery:	direct fuel injection
Buick-est. Horsepower (hp / kW @ rpm):	302 / 227 @ 6800 (est.)
Buick-est. Torque (lb.-ft. / Nm @ rpm):	260 / 353 @ 2800 (est.)
Buick-estimated fuel economy (city / hwy / comb):	17 / 25 / 20 (FWD) 17 / 24 / 19 (AWD)
Buick-estimated 0-60 mph (seconds)	7.2 (FWD) 7.5 (AWD)
Transmission:	Hydra-Matic nine-speed automatic
Trailering (lbs)	1,500 5,000 (with factory-installed towing package)

Chassis/Suspension

Suspension (front):	MacPherson strut
Suspension (rear):	Five-link available AWD with active twin clutch available premium suspension with continuously variable real-time damping (CDC)
Steering type:	electric variable power-assist steering (EPS) with Active Return Assist
Turning circle (ft / m):	39 / 11.9
Brakes:	four-wheel-disc, variable brake system with power assist; Duralife brake rotors and four-channel ABS
Wheel size and type:	20-in. cast aluminum with Pearl Nickel finish
Tires:	P255/55R20 all-season

Dimensions
 
Exterior

Wheelbase (in / mm):	120.9 / 3071
Overall length (in / mm):	204.3 / 5189
Overall width (in / mm):	78.8 / 2001.5
Overall height (in / mm):	69.9 / 1775
Track (in / mm):	67.3 / 1709 (front) 67 / 1702 (rear)
Curb weight (lb / kg):	4358 / 1977 (base)
Fuel tank (gal):	19.4 (FWD) 21.7 (AWD)

Interior

Seating capacity:	up to seven passengers
Headroom (in / mm):	front: 41 / 1041.4 (without moonroof) 2nd row: 39.9 / 1013.5 (without moonroof) 3rd row: 37.6 / 955
Legroom (in / mm):	front: 41.2 / 1046.5 2nd row: 38.9 / 988.1 3rd row: 33.7 / 856
Shoulder room (in / mm):	front: 62.4 / 1581 2nd row: 61.7 / 1566 3rd row: 57.3 / 1455
Hip room (in / mm):	front: 59.1 / 1500 2nd row: 57.7 / 1465 3rd row: 48.5 / 1233
Cargo volume* (cu. ft. / L):	97.6 / 2764.5 (behind first row) 58 / 1642.9 (behind second row) 23.6 / 668.2 (behind third row) 3.1 / 88.6 (underfloor storage bin) *Measurements calculated according to new SAE standard. Cargo space behind the first row has increased overall by seven cubic feet from the first generation Enclave.

Note: Information shown is current at time of publication.

!NEW! 2018 Buick Regal TourX Brings Adventure to Every Drive

 Rugged utility and upscale amenities are purpose-built for active lifestyles

 All-New Buick Regal TourX

Coming off a historic year with record sales, four new vehicle launches and awards validating Buick’s quality and customer experience, the brand’s introduction of the all-new Buick Regal TourX brings the latest product to broaden the brand’s lineup in the U.S. Like the successful Encore and Cascada, TourX proves Buick continues to make bold moves outside traditional vehicle segments.

2018 Buick Regal TourX

“Buick Regal TourX is a crossover in the truest sense of the word, with the drive dynamics of a car and the versatility of an SUV,” said Duncan Aldred, vice president, global Buick and GMC. “Additionally, it continues a trend set by the Cascada and Encore of bringing Buick’s contemporary design and attainable luxury credentials to new segments where customers are looking for more. TourX enters a vibrant segment with passion and youthful energy where drivers are able to experience the new Buick.”

The TourX rides higher than its Sportback counterpart, enabling greater capability. Its rugged exterior appearance, standard roof rails, interior amenities, standard intelligent all-wheel drive (AWD) with active twin-clutch and functional cargo area epitomize upscale utility, capability and convenience backed by the quality and safety expected from Buick.

With the new Buick Regal TourX and Sportback, Buick now offers two new products that expand the expectations and opportunity for individuality in the premium midsize segment. One is a sports sedan with sleek, coupe-like design with five-door versatility; the other, a vehicle with the drive dynamics of a car but with all the usefulness of an SUV.

Highlights of Buick Regal TourX:

• It has more overall cargo space than the Volvo V60 Cross Country, the Audi A4 Allroad, BMW 3-series Sport Wagon and the Subaru Outback, with up to 73.5 cubic feet behind the front seats.
• Standard intelligent AWD with active twin-clutch provides improved vehicle control and efficiency in any condition.
• The purpose-built exterior’s ride height increased over the Regal Sportback and it has durable fascia and fender moldings.
• The hands-free power liftgate has a Buick tri-shield logo lamp that illuminates the ground beneath the sensor, standard on upper trim levels.
• The 2.0-liter turbocharged four-cylinder engine produces 250 hp and 295 lb-ft of torque.
• Customer-minded available accessories including a variable roof rack, portable Bluetooth speaker and keyless keypad entry.
• An eight-speed automatic transmission is standard.
• Safety innovations include a Buick-first active hood pedestrian safety system, Front Pedestrian Braking and Lane Keep Assist.

Memorable adventures need capable performance, and TourX answers the call with a standard 2.0-liter turbocharged four-cylinder engine featuring 250 horsepower and 295 lb-ft of torque. That power is routed to the ground via a standard eight-speed automatic transmission and intelligent AWD with active twin-clutch for greater control on any surface. The engine also comes standard with advanced start/stop technology.

Also offered on the Regal Sportback, Envision and LaCrosse, Buick’s innovative new system uses two clutches at the rear wheels for seamless, smart torque distribution. Beneficial not just in snowy weather but also during spirited driving, the system relies less on braking to maintain maximum performance and efficiency.

Compared to the 2018 Buick Regal Sportback, the TourX is 3.4 inches longer, showcasing a confident side profile and a roofline accent piece that arches along the entire length of the roof and D-pillar, eventually culminating in the LED-accented taillights.

Up front, Buick’s winged grille is flanked by standard LED daytime running lights and available LED headlights that are thinner and more landscaped to enhance the low, wide appearance of the front end.

2018 Buick Regal TourX - Interior with clean lines and premium materials

Inside the luxurious cabin, the new Regal’s interior design takes a tailored, driver-centric approach, featuring premium materials and host of modern technologies. Refined materials in the cabin feature clean lines and uncluttered surfaces, all while keeping utility and capability of utmost importance. Folding down the second row gives the Buick¨Regal TourX 73.5 cubic feet of cargo capacity, more than its key competitors, and 32.7 cubic feet in the rear hatch area with seats up.

2018 Buick Regal TourX - Cargo volume: 32.7 cu. ft. rear seat up, 73.5 cu. ft. rear seat folded

Standard equipment on every 2018 Buick Regal TourX includes intelligent AWD with active twin-clutch, push-button start and entry, Hill Start Assist, 10 airbags, universal home remote and heated side mirrors.

Every Buick Regal TourX also comes equipped with an OnStar 4G LTE Wi-Fi hotspot (AT&T data plan purchase required after limited data trial period) and five years of the OnStar Basic Plan[1] at no additional cost. Among other benefits like an industry-leading myBuick app, this connectivity plan features OnStar Smart Driver, an opt-in service designed to help Buick owners maximize their vehicle’s overall performance and become better drivers.

 A 7-inch infotainment system with Apple CarPlay and Android Auto compatibility is standard on TourX and Preferred trims, while an 8-inch system is standard on the Essence trim with available embedded navigation optional. Bose premium audio with an innovative subwoofer mounted in the spare tire well is also standard with active noise cancellation.

The 2018 Buick Regal TourX offers new levels of crash prevention and protection. Along with the Regal Sportback, it is the first Buick to offer a standard active hood pedestrian safety system that senses the imminent impact of a pedestrian between 16-30 mph and uses a pyrotechnic actuator to lift the back of the hood up about 4 inches to lessen the impact and potentially reduce injury.

The BuickRegal TourX’s available Driver Confidence I package adds popular active safety features including Lane Change Alert with Side Blind Zone Alert, Rear Cross Traffic Alert and Rear Park Assist. A more advanced Driver Confidence II package adds Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert and Adaptive Cruise Control with Forward Automatic Braking.

Available in three trim levels — TourX, Preferred and Essence — TourX is designed around a lifestyle and exposes a new generation and a new segment of buyers to the Buick brand. Pricing and other details will be announced closer to the on-sale date in the fourth quarter of 2017.

!NEW! Buick Introduces Expressive All-New 2018 Buick Regal Sportback

Sleek appearance, excellent driving performance and unexpected flexibility

All-New Buick Regal Sportback

With the 2018 Buick Regal Sportback, Buick builds on its track record of making bold moves outside traditional vehicle segments to deliver unique customer offerings that fit modern lifestyles. The Buick Regal Sportback provides a sleek, sporty, coupe-like design, the spirited performance of a premium sports sedan and unexpected versatility in one sophisticated package for a perfect balance of form and function.

2018 Buick Regal Sportback: Coupe-like roofline

The coupe-like roofline captures the expressive style and passion customers want, while the five-door layout enables easier access to cargo space. With the split-folding second row seats in place, the new Buick Regal Sportback offers 31.5 cubic feet of cargo space, more than twice as much as the 2017 Buick Regal.

In keeping with its sporting nature, the Buick Regal Sportback’s cabin takes a driver-centric approach, with the center stack skewed towards the driver for a cockpit feel. The cabin’s craftsmanship is characterized by clean lines, uncluttered surfaces and premium seating materials.

2018 Buick Regal Sportback: Cockpit with clean lines, uncluttered surfaces and premium seating materials.

“The new Buick Regal Sportback was developed with today’s active, independent, premium car customer in mind,” said Duncan Aldred, vice president, Global Buick and GMC. “They have an SUV in the garage and are looking to complement it with a sport sedan, but have an appreciation for the usefulness of a versatile cargo space when an occasional need arises.”

Buick Regal Sportback highlights:
 

• Available intelligent all-wheel drive (AWD) with active twin-clutch for improved vehicle control and efficiency in any conditions.

• AWD models have an eight-speed automatic transmission and front-wheel-drive models have a nine-speed automatic.

• The 2.0-liter turbocharged four-cylinder engine produces a GM-estimated 250 hp and 260 lb-ft of torque (FWD) and 295 lb-ft of torque (AWD).

• The discreetly integrated rear opening has a tri-folding 40/20/40 rear seat available and a 60/40 split-folding seat standard.

• Safety innovations include a Buick-first active hood pedestrian safety system, Front Pedestrian Braking and Lane Keep Assist.

• There’s more overall cargo space than the Audi A5 Sportback and BMW 4-series Gran Coupe, with 60.7 cubic feet behind the first row.

• Signature Buick QuietTuning includes all-new tire insulation to help reduce road noise on front-wheel-drive models and premium five-link rear suspension on AWD models.

The Buick Regal Sportback’s spirited performance comes by way of a 2.0-liter turbocharged four-cylinder engine standard producing a GM-estimated 250 horsepower and 260 lb-ft of torque. The power is routed to the front wheels via an all-new nine-speed automatic transmission. An available 295 lb-ft of torque is sent through an eight-speed automatic transmission on models with optional intelligent AWD with an active twin-clutch differential. The engine comes standard with advanced start/stop technology.

With the Buick Regal Sportback, Buick continues to establish itself as a leader in all-wheel-drive technology. Also available on the Buick Regal TourX, Envision and LaCrosse, Buick’s innovative new system uses two clutches at the rear wheels for seamless, smart torque distribution. Beneficial not just in snowy weather but also during spirited driving, the system relies less on braking to maintain maximum performance and efficiency.

Buick offers AWD across its entire portfolio, with the exception of the Buick Cascada convertible.

The exterior design of the 2018 Buick Regal Sportback is visually low and tailored, hinting at an advanced body structure that is stiffer, stronger and approximately 200 pounds lighter than the previous generation Regal. Customers will notice this reduction through more athletic handling and improved efficiency. With wheels pushed farther to the corners and a wheelbase stretched more than 3 inches than its predecessor, more expressive proportions are paired with improved passenger space.

The chassis has been tuned for refined control and a confident everyday driving character. AWD models feature an all-new five-link rear suspension that provides improved road noise isolation and tuning designed to match that drivetrain’s advanced capabilities.

The 2018 Buick Regal Sportback offers new levels of crash prevention and protection. It is the first Buick to offer a standard active hood pedestrian safety system that senses the imminent impact of a pedestrian between 16-30 mph and uses a pyrotechnic actuator to lift the back of the hood up about 4 inches to lessen the impact and potentially reduce injury.

Available Driver Confidence I package adds popular active safety features including Lane Change Alert with Side Blind Zone Alert, Rear Cross Traffic Alert and Rear Park Assist. A more advanced Driver Confidence II package adds Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert and Adaptive Cruise Control with Forward Automatic Braking.

Standard equipment on every 2018 Regal Sportback includes push-button start and entry, Hill Start Assist, 10 airbags, universal home remote and heated side mirrors.

Every Buick Regal Sportback also comes equipped with an OnStar 4G LTE Wi-Fi hotspot (AT&T data plan purchase required after limited data trial period) and five years of the OnStar Basic Plan at no additional cost. Among other benefits like an industry-leading myBuick app, this connectivity plan features OnStar Smart Driver, an opt-in service designed to help Buick owners maximize their vehicle’s overall performance and become better drivers.

A 7-inch infotainment system with Apple CarPlay and Android Auto compatibility is standard, while an 8-inch system with available embedded navigation is optional. Bose premium audio is also available, while Sportback offers standard active noise cancellation on all AWD models.

Available in four trim levels — Regal, Preferred, Preferred II and Essence — the Regal Sportback is aimed at those who possess a passion for driving and demand a vehicle that represents their personality and style. 

While pricing and other details will not be announced until closer to the on-sale date in the fourth quarter of 2017, the Regal Sportback will offer style and performance on par with more expensive competitors, with a pricing strategy consistent with why Buick has been named Kelley Blue Book’s Best Value Luxury Brand four years in a row.

!NEW! Customers Rank Buick Highest Among Mass Market Brands for Sales Satisfaction

J.D. Power study notes new owner education key to higher satisfaction

As Buick continues to delight customers with its beautiful, whisper-quiet and quality-driven cars and SUVs, it is also ensuring they have the greatest possible experience learning about their vehicles. J.D. Power’s 2016 U.S. Sales Satisfaction Index (SSI) Study ranks Buick the highest among mass market brands.

A brand’s ability to help new-vehicle owners understand technology and enhance the overall ownership experience are key to high SSI rankings. In brand sales satisfaction rankings, Buick earned the highest marks with a score of 809 (based on a 1,000-point scale).

“We know a positive customer experience goes well beyond great product,” said Duncan Aldred, vice president of Global Buick Sales, Service and Marketing. “Our sales satisfaction ranking shows that our ability to deliver a meaningful purchase-to-ownership process is paying off for our customers well beyond when they leave our stores.”

The SSI Study is a comprehensive analysis of the new-vehicle purchase experience that measures customer satisfaction with their dealer. It is based on responses from nearly 29,000 buyers who purchased or leased their new vehicle in April or May of 2016.

For more about the 2016 U.S. Sales Satisfaction Index (SSI) Study, visit http://www.jdpower.com/resource/us-sales-satisfaction-index-ssi-study and http://www.jdpower.com/pr-id/2016224

!NEW! Avenir Sub-Brand to Represent Highest Expression of Buick Luxury

Concept car-inspired models will join global portfolio in 2018 model year

 

Buick Avenir Sub-Brand

Across continents, a growing set of new customers are discovering unexpected and attainable luxury experiences from Buick. Soon, those customers will be introduced to a new Avenir sub-brand designed to grow with the needs of future luxury buyers.

The Avenir sub-brand is inspired by Buick’s evolving customer base. The brand has grown quickly with female buyers, and one in two Buick customers today are coming from competitive brands. They’re expecting a high-end experience and premium quality. For example, 90 percent of Enclave buyers purchase one of the top two trim levels.

This year, an unprecedented number of new global products such as the Envision compact SUV and the 2017 LaCrosse sedan offer an elevated luxury experience that’s encouraging new car buyers to reassess what they know about Buick.

“Through the first half of 2016, Buick has been the industry’s fastest-growing major international brand, and Avenir is key to future growth and delivering on the high expectations of new customers coming to our showrooms,” said Duncan Aldred, vice president of Global Buick Sales, Service and Marketing. “Avenir will be Buick’s signature. The highest expression of the luxury experiences we’re delivering now and in the future.”

Avenir vehicles will add distinct touches to Buick’s timeless, sculpted designs, including a three-dimensional mesh grille, large-diameter wheels, and unique trim finishes. Inside, Avenir models will enhance the brand’s quiet, inviting environment with unique seat details, modern trim materials and Avenir script identification.

The name “Avenir,” French for “future,” is taken from the award-winning concept sedan from 2015. That concept and this year’s Avista coupe concept — from which the new sub-brand borrows its grille pattern — have served as guideposts for designers sketching and modeling Buick’s future.

“Stretching the Buick brand’s international appeal and potential has been a major focus of exploration in our design studios,” said Helen Emsley, executive director of Buick Global Design. “Concept cars stretch the boundaries of what is possible and every new Buick is benefitting from this vision work. As the Avenir concept expressed the prestige vision for the portfolio, the addition of an Avenir sub-brand illustrates an important piece of future direction.”

Additional Avenir details and product specifics will be announced later.

!NEW! Buick Cascada Launch Leads Buick’s Perception - Shifting 2016

Convertible attracts new customers ahead of three more launches

2016 Buick Cascada Convertible 

Shattering expectations has led to three consecutive years of Buick global sales growth, and that momentum is carrying through into 2016. Last month, Buick reached an all-time high in conquest sales, or customers trading in models from competitive brands. Two models — the new Cascada and the popular Encore — have been growing the Buick community the fastest. In 2016 alone, more than 35,000 new customers have switched to the brand.

2016 Buick Cascada Convertible 

Through April, 64 percent of Cascada buyers traded in vehicles from outside Buick or any other General Motors brand. Previous Audi, Toyota and Honda customers have been among the most common. Demand for the Cascada has outpaced supply with 2,487 sales year-to-date through April and 1,090 sales in April alone.

“The lasting impact of the Cascada will be a change in perception that only a sexy, sleek convertible can provide,” said Duncan Aldred, vice president of Buick Global Sales, Service and Marketing. “It’s changing minds and attracting customers in the country’s biggest convertible markets, with nearly half of sales coming from New York, New Jersey, Florida, Texas and California. These are all key markets for Buick’s continuing success.”

The Cascada is the first of four new vehicles arriving in U.S. showrooms for Buick and one of two in new segments for the brand. The first-ever Envision is now arriving at dealers and will have a 2017 model year starting price of $34,990. In the industry’s most popular segment, Envision will offer the longest available list of standard safety and a starting price $1,300 below the Acura RDX and $6,000 less than an Audi Q5.

More than 57 percent of Encore customers in 2016 have come from competitive brands, with customers citing value, quality and exterior styling as the top reasons for purchase. Priced to offer a premium entry point into the brand, the Encore now represents 40 percent of Buick sales.

As some competitors prepare their first entries into the small SUV segment, Buick is already doubling down on the Encore with an updated 2017 model available later this year. In addition to more sophisticated styling, it offers the connectivity features customers want most, including Apple CarPlay, Android Auto and 4G LTE Wi-Fi for up to seven devices.

Positioned as attainable luxury, Buick’s pricing strategy gives customers the refinement and technology expected in the luxury market with starting prices closer to that of mainstream competitors. This approach has earned Buick recognition as Kelley Blue Book’s “Best Value Luxury Brand” four years in a row.

“With the 2017 Encore, along with an all-new LaCrosse sedan, the Envision and the Cascada, Buick will have four new vehicles this year in U.S. showrooms alone,” said Aldred. “It’s a year in which we’ll stop asking customers to question their preconceptions of the brand and instead make a strong statement about what the brand is today.”

!NEW! 2017 Buick Encore Gets Latest Tech, Sculpted Design

New Full LED headlights, Apple CarPlay, Android Auto for Buick’s bestseller

Buick introduced the new 2017 Encore, strengthening the appeal of America’s most popular small SUV with more refined styling and new connectivity technology – including available Apple CarPlay and Android Auto compatibility.

2017 Buick Encore

A new front-end appearance and a new premium interior highlight the visual refinements, while Apple CarPlay and Android Auto are supported by a next-generation IntelliLink system featuring an 8 inch-diagonal color touch screen.

2017 Buick Encore - Premium interior

Push-button start, keyless unlock via the exterior door handles and an 8-inch color touchscreen highlight the Encore’s roster of new standard features.

“The Buick Encore created the premium small SUV segment and remains the top choice for customers seeking premium features and dependability coupled with timeless design,” said Duncan Aldred, vice president of Buick Sales, Service and Marketing. “In a rapidly evolving segment, the Encore continues to lead with smart, purposeful updates and a new level of technology-infused elegance and refinement.

Introduced in 2013, the Encore quickly carved out a niche of its own, offering the premium features typically associated with larger luxury SUVs but with greater maneuverability. It quickly rose to the top of the fast-growing small SUV market, topping it in 2014 and 2015.

Encore was Buick’s best-selling vehicle in North America in 2015, accounting for nearly a third of overall sales. Its sales were up 34 percent for the first two months of 2016, extending a year-over-year sales increase streak to 26 months.

Overall, SUVs now account for approximately 60 percent of all Buick sales, up from 34 percent prior to the introduction of the Enclave in 2007. Starting this summer with the arrival of the Envision – which slots directly between the Encore and Enclave – Buick will offer SUVs in the market’s three most popular segments.

The 2017 Encore goes on sale this fall, initially offered in five trim levels: Encore (1SB), Encore Sport Touring (1SH), Encore Convenience (1SD), Encore Leather (1SL) and Encore Premium (1SN). Front-wheel drive is standard, with all-wheel drive available.

It is the fourth all-new or significantly updated Buick coming in 2016, joining the Cascada convertible, Envision compact SUV and LaCrosse sedan.

Sculptural Beauty

2017 Buick Encore - LED signature tail lamps

The new design features the sculptural surfacing and elegant line work that continues to distinguish the Buick brand. The addition of the winged grille with Buick’s new tri-color insignia, new front headlamps and rear LED signature tail lamps contemporize the Encore and set up the visual flow around the entire vehicle. Uplevel models receive Buick’s full LED headlamps, which provide efficient, clear lighting of the road ahead.

2017 Buick Encore - Full LED headlamps

“Sporting cues first shown on the award-winning Avenir and Avista concepts, the 2017 Encore embraces Buick’s modern design aesthetic,” said Holt Ware, design director, Buick Exteriors. “The Encore is a crossover known for its presence – the appearance is sleek, muscular and modern.”

Also new are a chrome exhaust outlet, body-color heated outside mirrors, a new 18-inch wheel design and three exterior colors: Black Cherry Metallic, Ebony Twilight Metallic and White Frost Metallic.

Premium interior

Building on Buick’s reputation for premium and quiet passenger environments, the 2017 Encore elevates with a new interior design and a greater emphasis on material selection, placement and subtle details like bright accents and contrast stitching.

2017 Buick Encore - 4.2 inch color driver information center and 8-inch color touchscreen

An updated instrument panel flows across the interior and incorporates a new gauge cluster with a 4.2 inch-diagonal color driver information center. Also, a new center stack blends with the instrument panel to offer more intuitive access for the user interface and its new, frameless 8 inch color touch screen.

IntelliLink is designed to support the latest interface technologies, including Apple CarPlay and Android Auto compatibility. Buick’s connectivity also includes OnStar 4G LTE with a Wi-Fi hotspot, which is now standard across the brand’s U.S. model line. With the 4G LTE connection, Encore allows passengers to connect up to seven devices to high-speed wireless Internet.

“As a representation of modern Buick styling, the Encore’s cabin is sophisticated in look and feel, and precise in its execution,” said Liz Wetzel, design director, Buick Interiors. “The instrument panel and center stack forms are artfully sculpted, while offering an effortless interface with the infotainment technologies.”

Core features

All 2017 Encore models offer room for five and up to 48.4 cubic feet (1,371 liters) of storage space with the 60/40 split rear seat folded. Standard features include 10 airbags, StabiliTrak stability enhancement and a 1.4L turbo four-cylinder/six-speed automatic powertrain.

A unique 1.4L Turbo with Direct Injection, more power, more torque and stop/start technology is available on most trims.

EPA estimates will be announced at a later date.

Buick’s exclusive QuietTuning is standard on all models and includes Bose Active Noise Cancellation technology. Encore also offers available active safety features including Rear Cross Traffic Alert, Side Blind Zone Alert, Rear Park Assist, Forward Collision Alert and Lane Departure Warning.  

FAST FACT: Encore was named Best Compact Crossover/SUV in Kelley Blue Book’s 2016 5-Year Cost to Own Awards – the third consecutive year for the accolade.

!NEW! Buick Introduces Avista Concept

Design elegance, performance heritage conveyed in turbocharged 2+2 coupe 

2016 Buick Avista Concept 

Ahead of its public debut at the North American International Auto Show, Buick today revealed the Avista concept – a 2+2 coupe that pushes the brand’s contemporary design ethos and rekindles its historic performance roots.

A sleek, sweeping proportion is the foundation for this vision of a contemporary grand tourer, with a 400 horsepower twin-turbocharged V6 driving the rear wheels and a driver-focused cockpit offering a comfortable, connected center of control.

“The Avista embodies the dynamic soul of Buick,” said Duncan Aldred, vice president of Global Buick Sales, Service and Marketing. “It is a modern expression of the brand’s heritage of sophisticated performance, communicated with beautiful elegance.”

The Avista’s uninterrupted body lines stretch front to rear, suggesting motion – resembling Buick’s design language introduced on the Avenir concept and carried into production on the 2017 LaCrosse. The absence of conventional B-pillars between the doors and rear side windows enhances the flowing profile.

“There is elegant simplicity in the Avista’s surfaces, which speak to the purity of the car’s performance, and a timeless beauty that’s a hallmark of Buick design,” said Bryan Nesbitt, executive director Global Buick Design. “It was designed to capture the spirit of the perfect drive.”

Marking the front and rear, Buick evolves its signature wing-shaped lighting with “soft curtain” elements that create illuminated “halos” around lamps’ edges, suggesting a three-dimensional shape and sculpture. Their design forecasts the evolution of Buick’s production lighting features, while the Avista’s grille features the brand’s new winged tri-shield insignia set against a three-dimensional mesh background.

Additional exterior features include:

• A 110.7 inch (2,811 mm) wheelbase and 63 inch (1,601 mm) front/62.9 inch (1,598 mm) rear tracks for sporty proportions and an aggressive stance
• Twenty-inch aluminum wheels with color-toned accents match the car’s Dark Sapphire Jewel exterior
• Front fender vents with chrome accents evolve Buick’s signature fender ports.

Performance-oriented, modern cockpit

Like the exterior, the Avista’s 2+2 interior is defined by flowing, uninterrupted lines conveying elegance through simplicity – with intense technical and surfaces details, in everything from 3D-printed door and seat trim to a future vision of Buick’s IntelliLink, with touchscreen controls on a widescreen instrument panel display.

The center console also incorporates touchscreen controls and extends to the rear seating area. Open side storage compartments built into the front of the console are enabled by the new Electronic Precision Shift, similar to the 2017 LaCrosse.

A Superior Blue foundation color echoes the exterior and is complemented with Mist Gray leather seating inserts, console trim and door trim. Exposed carbon fiber and aluminum accents throughout reinforce the precision of the performance-oriented driving experience. The fading pattern on the seats, console and doors were inspired by waves receding at a beach’s edge.

“Waves, whether from the sea or in the sand, are all about motion and flow,” said Nesbitt. “That’s exactly what this concept is all about – flowing design and the purity of the driving experience.”

Buick designers enhanced the passengers’ sensory experiences with next-generation QuietTuning and air-quality control, including advanced noise cancellation technology, ionic air purifiers and aromatherapy.

The Avista also advances Buick’s legacy of turbocharged performance, which carries forward in the 2016 Regal GS and other models. Similar to the 2017 LaCrosse, the concept twin-turbocharged 3.0L V6 features fuel-saving Active Fuel Management (cylinder deactivation) and Stop/Start technology to complement its power with efficiency. The engine is backed by an eight-speed automatic transmission and Magnetic Ride Control delivers more precise body motion control.