Designed in Germany: How All-New Opel Astra Arouses Emotions

• Bold and pure design turns all-new Opel Astra into brand design statement
• Precision in every detail conveys highest quality, inside and out
• All-digital Pure Panel cockpit focuses on essentials

All-new Opel Astra

All-new Opel Astra with its pure and bold design aims to convey high quality in every detail. Sixth Astra generation, which celebrated its world premiere in September, is designed to arouse emotions and achieve the “must-have” effect at first sight. Design and development teams, around 50 per cent of whom are women, set out to make the German carmaker’s new compact model a real “designer piece”, inside and out. 

Bold and pure: All-New Astra reinterprets Opel design philosophy

All-new Opel Astra looks dynamic thanks to the pronounced forward rake of the C-pillar

Following Opel Mokka, Crossland and Grandland SUVs, the new Astra also features the Opel Vizor. New face of the brand and the central exterior design element follows the Opel Compass where the vertical and horizontal axes – the sharp crease in the hood and the wing shaped graphic of the daylight running lamps – intersect with the Opel Blitz emblem in the middle. Stretching across the front, making all-new Astra look even wider, Vizor also seamlessly integrates technologies such as the ultra-slim IntelliLux LED Pixel headlamps. Viewed from the side, the next-generation Astra looks especially dynamic thanks to the pronounced forward rake of the C-pillar.

All-new Opel Astra: Ultra-slim IntelliLux LED Pixel headlamps

At the rear, the Opel Compass is repeated by the centrally mounted Blitz, the vertical high-mounted brake lamp and the tail lamps (energy-saving LEDs, as is all exterior lighting). Blitz emblem also doubles as the latch for the tailgate.

At rear, Opel Compass is repeated by centrally mounted Blitz, vertical high-mounted brake lamp and tail lamps

“German design is for me the simplicity, the pureness and the technical elements in combination”, says Ilka Höbermann. “It is sometimes difficult to keep this pureness and then add the boldness. It's always all about the harmony and the right balance.” Result is a successful mix of clear and emotional styling that makes the all-new Opel Astra stand out from the crowd of compact class models. Characteristic look is underlined by the new metallic paint. “Team developed a super-fresh and modern yellow that adds some juiciness and boldness to the car”, adds the designer.

Cockpit of the future, realised today: All-digital Pure Panel

Right balance for the all-new Opel Astra was particularly important to the Colour and Trim design team, especially for the interior. “We had to think out of the box to find the best solutions for these materials. You have a really high diversity of different colours, textures, graphics and patterns. To bring them all together, this actually the big challenge. It is like a big puzzle. You combine different exciting materials to achieve nice contrast or balance”, explains Ilka Höbermann.

All-digital Pure Panel

Result of this process represents a leap forward in interior design and comfort for the brand. Fully digital cockpit combines two 10-inch widescreen displays and the side air vents for the driver under the horizontally stretched and, depending on the variant, fully glazed surface. Analogue displays are a thing of the past in the all-new Opel Astra. A fully functional, high-tech design that combines style with cutting-edge technologies. Opel Astra drivers and passengers look at the precise glass optics of the Pure Panel and can intuitively operate the new man-machine interface – “visual detox”.

Ultra-modern cockpit is designed to convey an atmosphere in which passengers feel secure. Accents such as the finely crafted controls, reduced to a minimum, and infotainment frames and surfaces in a matt aluminium bring a “big value to the all-new Opel Astra”, says Ilka Höbermann. “They can be just beautiful, they can have a functional aspect and they can even make you smile sometimes.” Every detail – from the Opel Blitz in the centre of the steering wheel to the fabrics and stitching on the AGR-approved ergonomic seats (also available in Alcantara or Nappa leather) – bears the unique signature of Opel's Colour and Trim designers.