Opel Insignia ST, Opel Astra GTC and Opel Zafira Tourer MPV to be Unveiled on March 28
On March 28 an exclusive group of automotive and business journalists
will get their first look at three Opel models coming to China this
year – the Insignia ST, Astra GTC and Zafira Tourer. The models will
make their China debut at the Opel Brand Night that evening in Beijing.
The new Opel entries will enable the brand to broaden its product lineup
in China to help satisfy the increasingly diverse demands of Chinese
vehicle buyers.
Opel Insignia ST |
"These three models meet the needs of buyers in different market
segments. With their exquisite craftsmanship, innovative design and
extraordinary performance, they will help support the growth of the Opel
brand in China," said Chen Wenxin, Director of GM China Opel
Operations.
Opel Astra GTC |
The three models
embody Opel’s proud heritage of German engineering and technology
excellence. The Zafira Tourer and Astra GTC both feature modern designs,
with a panoramic windshield and a high seating position for an
excellent view of the road ahead. The Insignia ST and Zafira Tourer are
each equipped with the FlexRide chassis control system, which provides a
range of settings for the driver to enjoy a combination of dynamic yet
comfortable driving.
Opel Zafira Tourer MPV |
The three models have already won several international awards in
Europe, including the “Golden Steering Wheel 2012” for the Zafira Tourer
from Auto Bild and Bild am Sonntag, two leading automotive
magazines in Germany, the 2009 “red dot design award” for the original
version of Insignia ST - Insignia, and the 2012 “red dot design award”
for the Astra GTC. The red dot award dates back to 1955 but has since
grown into one of the biggest and most prestigious design competitions
of the world.
Opel models are sold in China as part of GM’s multi-brand strategy to
meet the needs of Chinese consumers. Opel is will also expand its
nationwide distribution network in 2013 to make owning an Opel more
convenient for customers. Today the Opel Antara mid-range SUV is Opel’s
best-selling model in China.
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