Thursday, 19 November 2015

!NEW! Buick Introduces All-New 2017 LaCrosse

Leaner and sleeker with effortless technology


The all-new 2017 Buick LaCrosse introduces the new face of Buick, influenced by the dramatic cues of the award-winning Avenir concept unveiled at the 2015 North American International Auto Show in Detroit and inspired by a Buick concept from the mid-20th century.

All – New 2017 Buick LaCrosse
The LaCrosse, which goes on sale in early summer 2016, features a new grille design with a large opening distinguished by the return of a three-color – red, silver and blue – Buick tri-shield insignia, accented by wing-shaped elements set against darkened waterfall grille bars inspired by the 1954 Wildcat II concept.

2017 Buick LaCrosse with red, silver and blue Buick tri-shield insignia
Buick revealed the 2017 LaCrosse today at the Los Angeles Auto Show.


“The new LaCrosse is drop-dead gorgeous and signals the next phase of Buick’s international momentum,” said Duncan Aldred, vice president of Global Buick. “Its quietness, comfort and connectivity were developed to set new standards in the segment, supported by technologies not offered on competitors such as the Lexus ES.”

Longer, lower and wider than the current model, the 2017 LaCrosse is built on a stronger yet lighter structure. It is about 300 pounds lighter than the current LaCrosse – largely due to the use of press-hardened, high-strength steels – which contribute to greater efficiency and more responsive handling.

The new LaCrosse’s lower weight is also due in part to new lower mass sound-absorbing materials including a lightweight dissipative dash mat in place of heavier noise-blocking pads that  result in a new threshold for Buick’s signature QuietTuning.

2017 Buick LaCrosse - Quiet Tuning

The balance of the efficiency equation comes from a technologically advanced, second-generation 3.6L V6 engine paired with a new eight-speed automatic transmission. Standard Stop/Start technology improves efficiency in stop-and-go driving.


Additional new and enhanced features include:
  • New five-link rear suspension and available HiPer Strut front suspension
  • Available electronically controlled Continuous Damping Control active suspension with selectable Touring and Sport modes
  • Driver-selectable Electronic Precision Shift
  • An available advanced, all-new dual-clutch all-wheel drive system
  • Efficiency-enhancing low-drag disc brakes with Duralife rotors
  • Electric power steering system with Lead/Pull Compensation
  • Easier rear-seat entry/egress
  • More usable storage space
  • Technologies including available wireless charging, available Teen Driver and configurable, LED driver information center with 8-inch-diagonal color display
  • Perforated leather-appointed front seats with new lumbar massaging feature
  • IntelliLink with frameless 8-inch-diagonal color touchscreen featuring Apple CarPlay, Android Auto and OnStar 4G LTE with Wi-Fi hotspot integration.

The 2017 Buick LaCrosse also features extensive active and passive safety including:

  • Ten standard air bags – including two knee air bags for front passengers
  • Front Pedestrian Braking, which alerts drivers to and can automatically apply the brakes for pedestrians detected directly ahead in some driving conditions
  • Lane Keep Assist, which provides gentle steering wheel turns – and Lane Departure Warning alerts, if necessary – to help drivers avoid crashes due to unintentionally drifting out of their lane
  • Automatic Park Assist, which helps the driver parallel park/perpendicular park by automatically steering the vehicle into a detected parking space while the driver applies the brakes
  • Adaptive Cruise Control
  • Forward Automatic Braking
  • Forward Collision Alert
  • Lane Change Alert with Side Blind Zone Alert
  • Rear Vision Camera
  • Safety Alert Seat.

“We’ve blended sophisticated technologies and advanced safety systems to offer a more enjoyable and engaging driving experience,” said Aldred. “It’s a rewarding sedan for those who seek luxurious appointments, style and quality.”

2017 Buick LaCrosse - Advanced Safety Systems


New face of Buick

The new LaCrosse’s expressive exterior design creates a new proportion for a more dramatic road presence. The front wheels have been pulled forward and the wheelbase stretched 2.7 inches (65 mm), while the overall length is only 0.6 inch longer (15 mm). The dynamic proportion is further enhanced by a roofline that’s 1.6 inches (40 mm) lower than the current model.

The longer wheelbase is matched by wheels pushed outward 1.3 inches (33 mm) in the front and 1.1 inches (28 mm) in the rear, while the car’s width has grown only 0.4 inch (10 mm), creating a wheels-at-corners stance intended to convey road confidence.

“It’s a sleeker design that looks confident and purposeful,” said Holt Ware, exterior design director. “Stretching the wheelbase, lowering the roofline and making it slightly wider creates a dramatic effect that is enhanced by the design’s supporting elements such as the swept headlamps.”

2017 Buick LaCrosse - High-intensity discharge headlamp
The signature sweepspear body-side design element has been reinterpreted in a modern fashion, enhancing the car’s sculpture. The split design gives the body side a greater perception of depth, while picking up additional body lines for an elegant, uninterrupted flow from the front fenders to the rear.

2017 Buick LaCrosse - LED taillamp
The 2017 LaCrosse’s body lines are reinforced by a longer “daylight opening” – the portion of the upper body between the A- and C-pillars. They’re ringed with chrome, intended to add a tastefully restrained premium accent to the body side.

Other details blend form and function. Outside mirrors are mounted on pedestals on the doors rather than the corners of the front side windows. The design offers a greater field of view while the mirror housings were shaped in the wind tunnel to help reduce wind noise.

2017 Buick LaCrosse
Aerodynamic considerations also drove the dynamic sweep of the decklid, which acts as a spoiler to make the most of airflow over the LaCrosse. Deflectors in front of the tires help reduce drag.  

Additional exterior elements include:
  • Standard high-intensity discharge headlamps, LED signature lighting and ED taillamps are standard
  • Eighteen-inch wheels are standard and 20-inch wheels are available
  • Active grille shutters, which open and close automatically to control airflow, reducing aerodynamic drag and improving fuel efficiency.
  • Capless fuel filler on all models.
Seamless ambience, authentic craftsmanship

The new LaCrosse’s interior is designed to offer an open and inviting space for passengers – one that is relaxing, luxurious and well-connected. Sculpturally beautiful form and premium materials complement technologies developed for effortless interfacing.

2017 Buick LaCrosse - Cockpit 
It is the first Buick with a single cockpit design aesthetic, characterized by a horizontal form that sweeps across the instrument panel and into the doors. It also incorporates a “floating” center console that positions the controller for the new Electronic Precision Shift high and close to the driver, while creating storage space below the console for items such as a handbag or tablet.

2017 Buick LaCrosse - Center console
“There is fluidity in the 2017 Buick LaCrosse -  forms – a seamless ambience that flows throughout the cabin,” said Liz Wetzel, interior design director. “Like the exterior, there is sculptural beauty in the interior’s functionality, complemented with high-quality, authentic materials and exceptional attention to detail.”

That attention to detail includes soft materials for practically every touchpoint; French stitching on the seats, instrument panel and more, aluminum sill plates and wood decorative trim, depending on the model.

2017 Buick LaCrosse - Interior
“There is a handcrafted essence that is inviting and rewarding,” said Wetzel. “It is a clean environment designed to refresh and inspire.”

New and enhanced available luxury features amplify the LaCrosse’s comfort:

  • Three fashion-inspired interior trim choices: Jet Black, Dark Atmosphere and Shale, and Jet Black and Brandy
  • Contemporary Moon White ambient lighting
  • Eight-way-adjustable heated and ventilated front seats with improved heating for quicker warm-up on cold mornings and a new massage feature
  • Perforated leather-appointed seats
  • Heated steering wheel with power tilting/telescoping steering column
  • Dual-zone automatic climate control
  • Power rear sunshade
  • Premium Bose® audio system
It also offers greater, more practical storage space and easier access. The rear doors, for example, open wider and offer easier entry/egress. The trunk offers approximately 7 percent more storage space than the current model, and was configured to accommodate four golf bags.

Sophisticated, intuitive technologies – including phone integration

As one of the segment’s most technologically advanced vehicles, the new LaCrosse offers a host of communication and convenience features designed for effortless connectivity.

The central technology is the latest edition of Buick IntelliLink, which is displayed in a new, frameless 8 inch-diagonal color touchscreen located at the center of an ergonomically optimized instrument panel. Along with the climate system and other features on the “center stack,” it was designed with fewer buttons and controls for more intuitive use.

Phone integration technology is paired with IntelliLink and is designed to display phone features users would want while driving and put them on the 8-inch display via Apple CarPlay or Android Auto. The features allow customers to use select smartphone apps through the touchscreen interface. Many features can be controlled via voice commands through a button on the steering wheel, helping drivers keep their eyes on the road and hands on the wheel.

Additional LaCrosse technology highlights include:

  • All-new Electronic Precision Shift – Rather than a traditional shifter, gears are chosen and engaged via a simple toggle pull. It provides smooth, precise and responsive shifting while enabling added storage in the center console.
  • Configurable, high-definition driver information center – Located in the center of the gauge cluster and flanked by round instrument binnacles, it has a large, 8-inch-diagonal full-color display.
  • Head-up display – This available feature offers four page views: speed, audio, navigation and performance. It also offers alerts for certain active safety features such as Lane Keep Assist and Forward Collision Alert.
  • Available Teen Driver Technology – It encourages safe driving habits for new drivers by muting the audio or any device paired with the vehicle when front-seat occupants aren’t wearing their safety belts. It also provides audible and visual warnings when the vehicle is traveling over predetermined speeds – and offers a driving “report card” for parents.
  • Wireless charging – When equipped with this available feature, the phone storage slot in the center console enables inductive charging without plug-ins or cables.

Buick QuietTuning process

The new LaCrosse builds on the reputation of the current model to offer an even quieter driving experience.

Additional quieting features include:

  • New five-link rear suspension for greater isolation from road noise than the current four-link design
  • Active noise cancellation is standard on all models
  • Acoustic wheelhouse liners
  • Acoustic-laminated windshield and front side windows
  • Triple-sealed doors
  • Improved body noise-path sealing
  • Windshield wipers “park” below the hood line to reduce wind noise.
Next-generation powertrain

LaCrosse’s all-new 3.6L V6 engine with direct injection and dual overhead cams is the second generation of GM’s DOHC V6 engine family and incorporates new features such as Active Fuel Management (cylinder deactivation) and Stop/Start technology.

The Active Fuel Management system temporarily deactivates two of the 3.6L’s cylinders in light-load driving conditions to enhance fuel efficiency and seamlessly reactivates them when full power is needed.

With the efficiency-enhancing Stop/Start system, the engine shuts down in certain driving conditions such as at a stop light to reduce fuel consumption. It automatically restarts when the driver takes his or her foot off the brake pedal.

An all-new noise-reducing cam drive system contributes to the LaCrosse’s benchmark quietness.

The 3.6L is General Motors-estimated at 305 horsepower (227 kW) and 268 lb-ft of torque (363 Nm); and it’s matched with a new eight-speed automatic transmission.

Balanced, efficient driving experience

The 2017 LaCrosse offers enhanced capability with Buick’s first twin-clutch all-wheel-drive system. It offers better performance during acceleration and cornering by splitting torque between the rear wheels for optimal performance and uses independent clutch actuation to determine and control the amount of torque sent to each rear wheel.

2017 Buick LaCrosse - AWD Suspension
A new five-link rear suspension is the central component of the improved ride and handling characteristics. It helps reduces roll center motion, enables positive lateral control and promotes dynamic stability. In short, it helps keep the tires planted on all surfaces – and contributes to a quieter ride through greater isolation from road noise.

2017 Buick LaCrosse - FWD Suspension
At the front, a MacPherson-strut suspension is standard and Buick’s HiPer Strut suspension is used on front-wheel-drive models with 20 inch wheels. It helps reduce torque steer and maintain negative camber during cornering, improving maximum grip in all road conditions. It also improves the direct feel of the vehicle, while isolating undesirable feedback.

Available, electronically controlled Continuous Damping Control further optimizes ride comfort and handling capabilities over varying road surfaces and profiles. It’s an active suspension system that can adjust damping every two milliseconds, with Touring and Sport damping modes selected by the driver through the Electronic Precision Shift.

Also contributing to LaCrosse’s more-direct driving experience is an enhanced, rack-mounted electronic power steering system, which incorporates Lead-Pull Compensation, automatically adjusting the steering angle to account for factors like
crowned roads or high crosswinds.

Additional chassis and driver control features on the 2017 LaCrosse include:
  • Low-drag four-wheel disc brakes with Duralife rotors, which offer up to double the service life of conventional rotors
  • Hill Start Assist with Automatic Vehicle Hold, which can hold the brakes up to five minutes, depending on conditions
  • Electronic park brake
  • Shear-type suspension mounts that offer greater ride, handling and noise isolation attributes.


!NEW! Revised Tri-Shield Insignia Introduces New Face of Buick

Automotive logo builds on more than 55 years of history and a family legacy
Buick’s tri-shield insignia, one of the most recognizable in the global auto industry, is receiving a makeover that advances the brand’s identity while retaining Buick’s instantly identifiable symbol.

Featuring wing-shaped elements and the return of three-color shields – red, silver and blue – the new insignia debuts on the 2017 LaCrosse. It is part of an all-new grille design inspired by the award-winning Avenir concept, which sets the new, chrome insignia against darkened waterfall grille bars.

All Buick models will adopt the new insignia by 2018.

“The new tri-shield insignia represents the next chapter in Buick’s storied design history and introduces a new face for the brand,” said Duncan Aldred, vice president of Global Buick. “It’s a progressive, contemporary design reflective of Buick’s newest vehicles and cognitive of the brand’s heritage.”

Introduced more than 55 years ago, the tri-shield design has its roots in company founder David Dunbar Buick’s ancestral heraldry. It has evolved over the decades, but honors the proportions and historical origins of the original.

When Buick was formed in 1903, the company didn’t incorporate a shield logo for about the first 35 years. Instead, the earliest models featured a bold Buick script on the grille. Later, a number of stylized emblems featuring Buick on the prominent radiator grille shrouds that characterized practically all motorcars of the time.

As legend has it, a designer researching the Buick family history at the Detroit Public Library in the 1930s found a description of the ancestral coat of arms in an approximately 80-year-old book of heraldry. Buick’s familial roots were in Scotland and while the book didn’t have an illustration of the crest, it described a red shield with a contrasting, checkered line bisecting it from the upper-left to the lower-right corners. The description also included a stag’s head in the upper right of the shield and a gold cross in the lower left.

The crest’s description was interpreted for a new, single-shield insignia that debuted on 1937 Buick models. It evolved over the next couple of decades, growing wider and, at times, taking on additional flourishes, but the shield crest adorned and identified Buick models through 1959 – although its prominence admittedly diminished during the 1950s.

The tri-shield insignia with distinctive, diagonally arranged red, white and blue shields, was widely introduced in 1960 and was featured front-and-center in the grilles of the LeSabre, Electra and Invicta models. The three-model lineup inspired the three shields in the new design. Each carried over the stag head and gold cross cues from the previous single-shield design.

As with the original shield design, the tri-shield design evolved. By the early 1970s, a ring motif surrounded the shields and the white color of one of the shields changed to silver. By the late 1970s, the tri-shield was used primarily on hood ornaments on some models, while the symbol of a hawk on the Buick name was used as the official logo, particularly in print and television advertising.

The hawk logo carried through the 1980s, but the tri-shield didn’t disappear entirely. It was still used on hood ornaments and on other identifying features, including, ironically, the front fascia on the two generations of Skyhawk models – the car that inspired the hawk logo. It also lost the stag head and cross cues in the shields, for a more streamlined and contemporary appearance.


The tri-shield logo returned to prominence again in the 1990s, and has continued for the last two decades as a signature styling cue. Its evolution in that time saw the colors removed from the shields, for an even more streamlined appearance, on landmark vehicles such as the Enclave.

Wednesday, 11 November 2015

!NEW! All-New Opel Astra Wins “2015 Golden Steering Wheel”

  • Great distinction: New Astra beats rivals to compact class crown
  • Great tradition: Astra wins Opel’s 16th “Golden Steering Wheel” since 1976
  • Grand gala: Opel Group CEO Dr. Karl-Thomas Neumann and CMO Tina Müller attend ceremony in Berlin

And the winner is: The new Opel Astra wins the “2015 Golden Steering Wheel”, Opel Group CEO Dr. Karl-Thomas Neumann receives the award from presenter Barbara Schöneberger (on left).
And the winner is: The Opel Astra. Opel’s new compact class star was recognized at the Oscars of the automotive industry in Berlin yesterday evening and won the “Golden Steering Wheel” in the compact class. The Astra has only been at dealers since mid-October and has now already reaped this important award making it a true high-flyer. Opel Group CEO Dr. Karl-Thomas Neumann and CMO Tina Müller attended the ceremony in the Axel-Springer-Haus, with Dr. Neumann accepting the award on behalf of Opel. The “Golden Steering Wheel” is awarded jointly by Auto Bild and Bild am Sonntag. A jury consisting of readers, experts and celebrities such as racing legend Walter Röhrl pick the best newcomers of the year after extensive test drives.

Winning smile: Opel Group CEO Dr. Karl-Thomas Neumann with the “2015 Golden Steering Wheel” for the new Astra.
“The most important award for the best Opel we have ever built! And the most important car in our product portfolio. We at Opel can be extremely proud of this ‘Golden Steering Wheel’. It proves that all of our efforts have paid off. The new Astra is synonymous for lightweight, highly efficient engines, a better packaging, features from the luxury class, trendsetting connectivity and exemplary quality,” said a jubilant Dr. Neumann at the award ceremony.

Opel’s CMO Tina Müller added: “Our new Astra is a high-flyer in every sense as seen in the quantum leap video. We have already received more than 40,000 orders for the new Astra. And now we have won this very special prize. We can all be delighted with it. Opel is somebody again – with the Astra as our guiding star!”

Opel and the “Golden Steering Wheel”: All winners from Rüsselsheim

The new Opel Astra’s win at the much-coveted 2015 Golden Steering Wheel Awards is the continuation of the Rüsselsheim-based carmaker’s successful tradition in the competition, which started with the Opel Senator A in 1978, two years after the award was introduced, and includes 16 titles over five decades.

1978 – Opel Senator A: The first “Golden Steering Wheel”

1978: Opel Senator A,  luxury class limousine, secures Opel’s first title. 
In 1978, the brand with Blitz won its first “Golden Steering Wheel” with the Opel Senator. Presented at the IAA in September 1977, the Senator was the successor of the legendary Kapitän, Admiral and Diplomat models and was Opel’s flagship until making its final bow in 1993. The 1978 Senator was available with three different engines – a 2.8 liter engine with 103 kW/140 hp, a 3.0-liter unit with 110 kW/150 hp and the top-of-the-range 3.0-liter engine with 132 kW/180 hp.

1979 – Opel Kadett D: The award-winning space wonder

1979: Kadett D is the first Opel with front-wheel drive and wins the “Golden Steering Wheel”.
One year later Opel was back on the top of the rostrum. The 1979 Kadett D was the first ever Opel compact class car with front-wheel drive and delivered the company’s second “Golden Steering Wheel”. Thanks to the transverse engines and a missing flexible drive shaft it offers the passengers amble space despite compact dimensions and it being

126 mm shorter than its predecessor. In addition, the Kadett saw the introduction of new engines with overhead camshaft. The four-cylinder 1.3 liter OHC engine generated 44kW/60 hp or 55 kW/75 hp. In addition to the spacious station wagon with a load volume of up to 1,425 liters, Opel offered two different fastback versions. In January 1983, the sporty Kadett GTE followed, with a top speed of 187 km/h and equipped with a 1.8-liter four-cylinder engine that developed 115 hp.

Great white: Opel Kadett D GTE with its sports chassis, Recaro seats and feisty 115 hp began hunting down GTIs in 1983. 

1981 – Opel Ascona C: Good things come in threes


1981: The front-wheel drive Ascona C delivers Opel’s third “Golden Steering Wheels”. 
In 1981, it was the Opel Ascona C’s turn to bring home the goods for the Rüsselsheim-based automaker. It was the first Opel middle class car with front-wheel drive and available as a notchback and a hatchback. The Ascona C was available with gasoline engines ranging from 1.3 to 1.6 liters and a 1.6 liter diesel unit.

1982 – Opel Corsa A: Small car, huge impact

Only 12 months later, in 1982, a brand-new Opel model took the “Golden Steering Wheel” awards by storm – the Corsa A. Opel’s first ever small car featured close-coupled proportions within a short length of just 3.62 meters. It had bold, flared wheel-arches like a rallye car and an exceptionally low drag coefficient of 0.36, which was possibly record-breaking for its class. The Corsa A was designed to appeal to ‘the man of the house’ in particular. The highlight was the 72 kW/98 hp Corsa GSi. The two-door hatch and notchback line-up was expanded in 1985 with the addition of the popular five-door model. The Corsa A became a highly acclaimed top seller with 3.1 million units built.


1984 – Opel Kadett E: Another compact class winner

1984: The aerodynamics champion Opel Kadett E is named “Car of the Year”and wins the “Golden Steering Wheel”.
Five years after winning the “Golden Steering Wheel” for the first time, the Kadett took pole position again with its new generation launched in 1984. The second front-wheel drive Kadett, built from 1984 to 1991, was an absolute winner and also took the 1984 “Car of the Year” Award. Furthermore, the Kadett is rated as an aerodynamics champion. The sporty GSi, with a Cd of 0.30 stunned the experts and even the normal hatchback sedan achieved a sensational value of 0.32. In total, the aerodynamics champions was sold 3.779.289 times.



1987 – Opel Senator B: In for a penny, in for a pound

1987: Opel Senator flagship cruises to a convincing win.
The Opel Senator B also managed to repeat the success of its predecessor. Based on the rear-wheel drive Opel Omega, the new flagship mainly comes with six-cylinder engines with the smooth 3-liter in-line engine with 115 kW/156 hp leading the way. You could place a coin on its edge in the engine compartment without it falling over when the engine was running. Later, a 4 valve version of the 6 cylinder engine with Dual-Ram variable intake system and hearty 150 kW/204 hp is introduced.

1990 – Opel Calibra: The athlete shines


A true champion wins the “Golden Steering Wheel” in 1990: A breathtaking coupé with a record-breaking drag coefficient of 0.26! The Calibra was available with powerful engines ranging from 85 kW/115 hp to 150 kW/204 hp. The Opel Calibra Turbo with all-wheel drive and acceleration from 0 to 100 km/h in a mere 6.8 seconds was the icing on the cake. A V6 engine with 125 kW/170 hp rounds off the offer. In motorsports, a Calibra V6 wins the touring car crown by taking the ITC in 1996.



1994 – Opel Omega B: The big car takes gold

1994: The second generation of the big Opel Omega wins the “Golden Steering Wheel”.
The second edition of the Omega left a special impression on the jury. The dynamic design, the extensive amount of space and the new V6 engines with alloy cylinder heads and up to 155 kW/210 hp hit the taste of the experts. The new airbag systems ensured a high level of safety for all occupants. The station wagon version boasted sheer endless loading capacity making it the ideal car for families and artisans alike, whereas the notchback version is classed a representative business sedan.

1995 – Opel Vectra B: Mirror, mirror, on the door

1995: Opel Vectra B adds zest to the middle class and secures first place.
The Opel Vectra’s most eye-catching feature are the aerodynamically shaped door mirrors that form a harmonic unity with the front of the car. It is a feature the “Golden Steering Wheel” jury cannot resist either. The Vectra also wins because of its new and efficient gasoline engines ranging from 1.6 to 2.6 liters and with outputs between 55 kW/75 hp and 125 kW/170 hp. Elsewhere, the direct injection diesel engines with displacements ranging from 1.7 to 2.2 liters delivering exemplary consumption celebrated their debut.


1999 – Opel Zafira A: The quick-change artist with seven seats

1999: Opel Zafira A sets news standard with its variable Flex7 seating concept
Who invented it? Opel! Yes, the compact van that can be turned from a complete seven-seater into a transporter with impressive maximum load volume (1,700 liters max.) in a flash (in only 15 seconds!) without removing a single seat is a Rüsselsheim brainchild. The formula is called Flex7 and it helps the Zafira win the “Golden Steering Wheel in 1999”. Thanks to the ingenious concept, the seats disappear into the vehicle floor when necessary. The flexible space wonder also impresses with compact dimensions and outstanding driving dynamics.

2002 – Opel Vectra C: The master electrician


The third generation Vectra successful defended the title won by its predecessor by winning gold yet again. The new middle class car enters the electronic age, connects its systems via a CAN (Controller Area Network) bus instead of via a cable harness, and comes with electrohydraulic power steering. Outputs of the gasoline and diesel engines ranged from 74 kW/100 hp to 206 kW/280 hp with displacements ranging from 1.6 to 3.2 liters. In 2004, Opel also fitted the Vectra with the IDS Plus active suspension with Continuous Damping Control (CDC), which ensures that the dampers adapt to the current driving situation.

2005 – Opel Zafira B: Completing the golden dozen


The second generation Zafira continues to set the standards with a further development of the Flex7 seating system and wins the “Golden Steering Wheel” again. Furthermore, it is also classed as the fastest van on the planet when the OPC version with 177 kW/240 hp completed a lap of the Nürburgring Nordschleife in 8:54:38 minutes. 240 powerful horses under the hood and an outstanding performance handling system help achieve this record-breaking time.


2009 - Opel Astra J: The compact designer piece

In 2009, the Astra J, a true designer piece, followed in the footsteps of the Kadett D space wonder and the Kadett E aerodynamics champions, securing Opel’s third “Golden Steering Wheel” compact class title. The Astra follows Opel’s new design philosophy ‘Sculptural artistry meets German precision’. In additional, the Astra J comes with modern assistance systems such as the Opel Eye or the AFL+ headlamp system that can see around corners. The FlexRide adaptive technology helps it adapt to the current driving situation and front-seat ocupants can enjoy the ride in AGR-certified (Campaign for healthy backs) seats.


2010 – Opel Meriva B: So clever, so compact, so golden


The Zafira’s little brother strikes gold in 2012 with the Meriva B underlining Opel’s van expertise. The jury is convinced by the versatile FlexSpace rear-seating system and the innovative rear-hinged rear door system. The FlexDoors allow easy access to small children in the rear and ensure that tall people do not struggle to gain access. The engine portfolio offers amble power while curbing consumption thanks to downsizing and turbo-charging. Outputs range from 55 kW/75 hp to 103 kW/140 hp.



2012 – Opel Zafira Tourer: The lounge on wheels


The Zafira is accompanied by a premium partner in the Zafira Tourer and immediately wins another “Golden Steering Wheel”. In addition to the flexible interior, the new boy impresses with lounge comfort, panorama glass sunroof and innovations such as radar-based speed control and emphatic Forward Collision Alert. The new frugal diesel with outstanding endurance for long distance driving is called 2.0 CDTI and delivers 121 kW/165 hp. The 1.6 CNG turbo ecoFLEX (110kW/150hp) later goes on to win the award for the most environmentally friendly vehicle in the van segment three years in a row (2013 to 2015).


2015 – Opel Astra K: The quantum leap



And the winner is: The new Astra is based on a completely new lightweight vehicle architecture, is powered exclusively by latest-generation engines and enables ultra-modern connectivity via smartphone integration and the groundbreaking personal connectivity and service assistant Opel OnStar. The new Astra also continues Opel’s tradition of introducing features previously only known from higher segments into the compact segment. That results in the “2015 Golden Steering Wheel”.