Opel / Vauxhall Vice President Design Mark Adams is a Eurostar 2021

Automotive News Europe has chosen Opel / Vauxhall Vice President Design Mark Adams as one of the Eurostars 2021. Once again, the industry magazine has selected the year’s 17 most dynamic decision-makers in the car business. Award winners met last night on the side-lines of the International Motor Show (IAA) in Munich.

Opel / Vauxhall Vice President Design Mark Adams

Mark Adams was honoured for the progressive design of the new Opel Mokka. Automotive News Europe: “With the Mokka small SUV, Mark Adams and his team began a radical design overhaul at Opel. In unveiling the Mokka, the company described it as a real head-turner that will change the perception of the brand.”

New Opel Mokka-e

This is the 24th time that leaders have been awarded Eurostars. “17 people who we honour this year have overcome unprecedented professional and personal challenges during and after the pandemic.  Flexibility and talent they have shown during such difficult times is remarkable. They are helping to lead the auto industry into a new era in a profitable way,” Automotive News Europe Associate Publisher & Editor Luca Ciferri said.

Breath-taking design: Opel Mokka first with Opel Vizor and fully digital Pure Panel

New Opel Mokka impresses with perfect proportions and precision down to the smallest detail. Short overhangs and a wide stance are typical of the bold, pure appearance of the 4.15-metre long five-seater. Most striking feature of the front view is the unmistakable Opel Vizor. As with a full-face helmet, a protective visor covers the new Opel face, seamlessly integrating the vehicle grille, Full LED headlights and the newly designed Opel Blitz emblem in one element. Model name appears for the first time at the centre of the tailgate with a specially designed font that forms the word “Mokka” in a technical, flowing, lively way.

New Opel Mokka: Opel Vizor

New Opel Mokka: Model name at the centre of the tailgate

Interior also reflects the clear philosophy. New Opel Pure Panel integrates two widescreen displays and focuses on the essentials. Pure Panel is a unique design. It is clearly structured and understandable at a glance. New Opel Mokka is available as an all-electric model variant as well as with combustion engines.

New Opel Mokka: Pure Panel

Brand CEO of the Year: Opel CEO Michael Lohscheller Awarded “Eurostar 2019”

Opel CEO Michael Lohscheller has been honoured by the renowned industry magazine Automotive News Europe as Brand CEO of the Year with the “Eurostar 2019”. With the award, the respected trade publication honours the comeback of the Opel brand under the leadership of Lohscheller, who is the first Opel CEO in history to receive the “Eurostar” award.

Opel CEO Michael Lohscheller and Opel Insignia
 

“This award is a great honour for me personally, but above all a special tribute to our entire team, which has done great things in the past few months. Every day at Opel we work hard to strengthen the comeback and the profile of our tradition-rich brand. We can be proud of what we have achieved as part of Groupe PSA and we will make our Blitz logo shine even brighter,” said Michael Lohscheller.

Opel CEO Michael Lohscheller and Opel Grandland X

Following the takeover of Opel by Groupe PSA in the summer of 2017, the management team led by Michael Lohscheller developed – on their own – a comprehensive restructuring plan called PACE!. The overarching goals: with PACE! Opel will become sustainably profitable, global and electric. Consistent implementation of this plan under Lohscheller meant that Opel was able to achieve a recurring operating income of €859 million in 2018 – the highest operating profit in the 157-year company history after nearly 20 years of losses. In the first half of 2019, Opel was able to further improve its results and achieved an operating income of €700 million in a difficult environment for the entire industry.

Opel CEO Michael Lohscheller and new Opel Corsa-e

“Opel has had numerous CEOs in recent years – half a dozen since the turn of the century alone. However, Michael Lohscheller turned being the first one who, after developing a comprehensive plan, not only delivered, but so far even over delivered,” said Luca Ciferri, Associate Publisher and Editor-in-Chief at Automotive News Europe.

Michael Lohscheller has been Opel CEO since June 2017. Previously, since September 2012, he was Chief Financial Officer. Michal Lohscheller has more than 20 years of experience in various companies in the automotive industry, where he worked in several areas. Lohscheller, born on November 12, 1968, studied at the University of Applied Sciences in Osnabrück, Germany, and at the University of Barcelona, Spain. From 1993 to 1996, he studied European Marketing Management and earned a Master of Arts (MA) degree at Brunel University, London, UK. He is married, has two children and is a passionate long-distance runner who has already successfully completed 110 marathons.

Automotive News Europe is one of the world's leading automotive magazines and has been in Europe since 1996. The magazine has been presenting the annual “Eurostar” awards since 1998. According to the jury, the award honours “the best of the best” from all areas of the automotive industry. For example, the winners included Groupe PSA CEO, Carlos Tavares (as “Group CEO” in 2017).

Michael Lohscheller will accept the award at the “Eurostars” gala on the eve of the International Motor Show (IAA) in Frankfurt, where Opel will present the newest generation of its bestseller, the all-new Corsa.