Saturday, 6 December 2014

!NEW! Modernized Adam Opel Haus Officially Reopened

The Adam Opel Haus in Rüsselsheim now sports a brilliant new look featuring a modern concept. Completed modernization on the foyer and the grounds has made the corporate headquarters even more open and inviting.

Grand reopening: CMO Tina Müller, Opel Group CEO Dr. Karl-Thomas Neumann and CFO Michael Lohscheller cut the traditional red tape in front of the new entrance of the Adam Opel-Haus
Opel Group CEO Dr. Karl-Thomas Neumann, CFO Michael Lohscheller and Chief Marketing Officer Tina Müller officially opened the carmaker’s European headquarters. The building underwent careful modernization measures that were completed in just three months. It is now the central and representative meeting point for employees, business partners and guests.

Festive Setting: Opel Group CEO Dr. Karl-Thomas Neumann speaks to employees and guests in the refurbished Adam Opel-Haus before revealing the new Opel KARL. 

Opel’s Chief Marketing Officer Tina Müller presented the new Opel KARL in front of employees and guests at the reopening of the Adam Opel-Haus. 
On the south side of the building, a completely new foyer was created for the headquarters’ large glass front entrance. The grounds, which include a pond, were integrated in the concept. The entire area was redesigned to be more open, and new access paths that are illuminated at night invite visitors to come inside.

New Collection: Opel presented its latest Motorsport fashion in time for Christmas. The stylish items can be purchased in the Opel-Shop or on
The bistro and Opel Shop make a stylish statement in the foyer and are open to everyone. In the shop, Opel presents a wide range of brand-centered items in a modern ambience. The bistro’s culinary offerings have been expanded meanwhile, and there is now access to high-speed Wi-Fi.

Welcome: A new café, open to employees and the public, has been created in the foyer of the Opel headquarters.
Large new screens provide employees and visitors with information, and the renovations have also created even better possibilities for presenting vehicles.

Trendy and chic: The new shop in the Adam Opel-Haus is open to everyone and offers fashion, model cars and more.

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